At one point, both Overture and MSN were competing to purchase AltaVista, and ultimately ended up being acquired by Yahoo when they bought Overture in 2003. Yahoo, as part of their efforts to focus on specific web properties, has decided to close...
In a statement today, the company said that the deal would allow it to dedicate more of its resources to creating "beautiful and relevant" in-app ad experiences on Windows 8, Skype, Xbox/Kinect, Windows Phone, Bing, and MSN.
Microsoft sites, includes Bing (which processes 92 percent of all queries to Microsoft sites according to comScore), plus other Microsoft properties recognized as search sites by comScore, including MSN, Windows Live (i.e.
Bing was launched in May 2009 as a fundamental upgrade from Microsoft's previous efforts into search, MSN Search. Search engines – webmasters and search engine optimization (SEO) professionals follow their guidelines for the highest possible...
Security researchers at Rapid7, a security company, analyzed the dumped account information and found that it included account information not just for Yahoo users but for Gmail, AOL, Hotmail, Comcast, MSN, SBC Global, Verizon, BellSouth and Live...
The company's new Genome offering combines the huge inventory capacity of the network it's formed with AOL and MSN with Yahoo data and an added layer of third-party data from Yahoo-owned Interclick. Yahoo has unveiled its answer to big data-driven...
MSN reports families plan to spend more on Mom this year, with the average Mother’s Day gift expected to reach $152, up 8 percent over last year. Happy Mother's Day! Google’s tribute to moms in Australia, North America and other parts of the world...
It powered MSN search and was eventually acquired by Yahoo for $240 million. Inktomi back in the day was one of the biggest powers on the Internet, it was even the top search engine for some time. But the story you don't hear very often is how...
A free Excel Plugin that brings in keyword data including volumes, additional keywords and other data from MSN AdCentre. Exercise some critical judgment though: a tool is only as good as it's data – so take a moment to check if the data is...
Through Microsoft Ad Intelligence, MSN has been giving away some actual numbers for years. As Derek Edmond put it in his recap of the SES New York SEO Tools of the Trade session, what caught my eye was:
Clearly, Google Adwords has more than a 2:1 advantage in market share, but many companies miss the enormous opportunity that lies in MSN. As I've previously written, an MSN campaign can be created in just 15 minutes and often offers cheaper CPC's...
Interestingly, he notes, “MSN is the number #1 news source every time, in our study. This was true in every case; almost a third of the page results were MSN. Inbound marketing software firm Optify recently examined three types of major breaking...
Eric Hadley, general manager of worldwide marketing for Bing and MSN, told us in January, “We are very pleased with the growth of our Twitter handle – our Twitter base has grown nearly 50 percent in the last six months.
If you have a Yahoo or MSN rep, they’ll help with this process. After a year’s delay, Microsoft adCenter will start to power the PPC results on Yahoo UK in Q2 of 2012. Discussion of its potential for success aside, here are some useful links and an...
We also spoke with Eric Hadley, general manager of worldwide marketing for Bing and MSN and Michael Donnelly, director of worldwide interactive marketing at Coca-Cola, about their experience with Twitter’s new enhanced profile pages and offered...
I've got Facebook, Twitter, Skype, AIM, MSN, forums, a blog, email, the phone and (here comes the shocker) live human interaction. It's an interesting social media experiment by Google, but it is likely to remain that.
MSN now allows for quick import of AdWords Bulk Sheets. There is a prevailing notion that MSN campaigns are just as labor intensive as AdWords campaigns yet produce a small fraction of the yield. While the latter point has validity, the truth is...
Marketers should give note to a couple other stories, including The Wall Street Journal’s recently revised privacy policy (which permits WSJ to track personally identifiable behavior without user consent) and the FTC probe into undeletable...
Not that anyone is keeping track, but Google’s Messenger name change (hello, MSN! As Google+ moves into open beta and anyone can join the network, a slew of new features are rolling out, with Google and Facebook fighting it out to dominate the...
Second, Bing has included a new video section that, according to their blog post, “brought together millions of videos from across the web – from Hulu, MSN, Youtube and a slew of other sources. Bing has rolled out several new features to Bing for...
