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  1. Mobile Site Migration Planning: Rolling Your M-Dot Into Your .Com

    It’s OK to find out during the WHY phase that there’s not a good enough reason to move forward. The mobile mind shift has created a paradigm in which the understanding is that each individual expects more out of each interaction, and their...

  2. How to Work When Nothing Seems to Work

    I sense you are hesitant to move forward with this plan, can I ask why? Once we move past these initial reactions, it’s important to determine whether it’s time to really listen to the client, or change the way you communicate with internal and...

  3. Centralizing Location Data: 3 Steps to Local SEO Success

    Unfortunately, as it does for so many businesses, updating our online location information was relegated toward the bottom of the move's priority list and we had to put off addressing this critical task until two weeks had passed in our new space.

  4. 7 Reasons Your SEO Campaign Will Fail and What You Can Do About It

    With an incremental strategy, you can optimize for one product or service, and after you've achieved success, move onto the next product or service and so on. Most SEO campaigns are destined for failure because expectations are too high, budgets...

  5. 14 Ultimate Link-Building Guidelines to Keep Safe in 2014

    Leverage connections again - too often people look for one link from one domain and then move onto the next. Is there such a thing? That’s a question most SEOs, marketers, and business owners have been trying to answer since Google Penguin first...

  6. DoubleClick Adds Optimization, Reporting Tools to Search Commerce Suite

    DoubleClick says its Search Commerce Suite helps brands reach consumers as they move across devices and channels and gain insight into the effectiveness of their retail campaigns. Google subsidiary DoubleClick has announced three additional tools...

  7. Panda Has a Smartphone – Here Are 7 Things You Can Do to Test It Now

    Let’s move to Google Webmaster Tools. When companies are hit by Panda and see a huge drop in Google organic traffic, they often run to check their websites. They fire up Chrome or Firefox on their desktop computer and start looking around.