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  1. Scamworld? How The Verge Wrongly Smeared All Internet Marketers

    I think you might find deception and devious behavior in any industry having anything to do with finance, from banking to insurance to mortgages. Dear Joe Flatley, The Verge, It was with great interest that I began reading your feature article this...

  2. A Few Lessons I Learned About Online Writers Down on the Content Farm

    Some had a tendency to keyword stuff to the point of destroying the piece for human eyes, but they went after topics like insurance and mortgages to get the highest CPC and ranking. For a long time, the revenue share pay model was attractive; it...

  3. How Google Makes Its Billions: The 20 Most Expensive AdWords Keyword Categories

    Mortgage (e.g.refinanced second mortgages,” “remortgage with bad credit”), 9 percent; $47.12 Insurance keywords are the most searched for on Google, making insurance the most expensive category on Google AdWords and the top PPC money-maker for Google.

  4. How Much Will Google Bank On U.S. Real Estate Market Recovery?

    Comparison ads for mortgages are U.S.based only and work with a handful of selected advertisers. According to Experian Hitwise's Global Search Indicators Report, Americans are readying "to put one foot back in the housing markets",.and according to...

  5. New Consumer Protection PSAs Appear in Bing Search Ads

    The new ads address scams involving mortgages, foreclosure, credit repair and money transfers. Microsoft has teamed up with the Federal Trade Commission (FTC), the U.S. Postal Inspection Service (USPIS) and Western Union to serve consumer...

  6. Search and Community Track at SES San Jose: NACA's Save The Dream Tour Update

    In my post, I embedded a documentary video created by DigiNovations of Concord, MA, that provided background on NACA's Save the Dream program, which has helped homeowners across America restructure and renegotiate home mortgages and home loans...