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  1. 5 SEM Spying Strategies You Can Use Today to Generate More Profit

    Entering a keyword, for example "iPhone cases", reveals that this keyword has more than 4 million monthly searches and the average CPC is $.88. In the example below, the keyword phrase "Search Marketing Agency" has 8,100 searches per month and a...

  2. Weekly Rundown: Lost Google Image Search Traffic, Facebook Search Ads & More

    A new analysis says Google Image Search traffic is down 63 percent on average. How Google’s Image Search Update Killed Image SEO – Define Media GroupOn a sampling of 87 sites – U.S.and international – image traffic is down 63 percent on average...

  3. What Google Analytics New Social Reports Offer & What They Can’t

    When Google Analytics announced their new social reports at SES New York last month there was a lot of online buzz declaring Google was “squaring the circle” of social media ROI by putting in place a more robust collection and filtering mechanism...

  4. Adult Companies Bring Antitrust Lawsuit Against ICANN, .XXX Registry

    ICM has sold, during an initial two-month pre-operation "Sunrise" period, almost 80,000 special .XXX registrations at average fees to ICM of more than $150 per registration. The suit is detailed covering items like the price ($150/year), the fact...

  5. Q3 Paid Search Spend Data Bodes Well for Google; Bing Continues to Slide

    They report that brands are increasing their fan base by 9 percent per month, on average, with 2 times year-over-year growth. Increased cost per clicks (CPCs) reflect both a higher volume of advertisers and more price competition on the platform.

  6. 6 Ways Search Marketers Can Capitalize During Holidays & Seasonally

    Savvy online shoppers who look for deals, rebates, promo codes, reviews, and price comparisons elicit different patterns of activity in search engines. Well before the end of the month, you’ll have a sense of which ads work best, and when the next...