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  1. OK Google: 'The End of Search as We Know It'

    In an article for Search Engine Watch earlier this month, Guillaume Bouchard forecast how to optimize for Google Now, citing local SEO as something to keep an eye on. At the event's keynote yesterday, Singhal said he always dreamed of building...

  2. What is Mobile App Attribution & Why is it Important?

    Unique identifier matching is an automated and real-time way of comparing clicks to installs instead of manually conducting the matching at the end of a week or month using Excel spreadsheets. Attribution is the measurement of user events in result...

  3. 70% of Customers Pay Under $1,000 for SEO Per Month [Local SEO Survey]

    Bright Local also discovered that 70 percent of customers were paying under $1,000 per month for SEO services, while the most SEOs handle between 6-10 customers. Even if those SEOs were at the max end of 10 customers, that means most SEOs are only...

  4. 6 Billion Hours of Video Watched on YouTube Each Month

    YouTube recently announced that the video-sharing website created in 2005 is now was getting more than 1 billion unique visitors every month. And this week Robert Kyncl, Vice President, Global Head of Content Partnerships for YouTube, announced...

  5. Pinterest Fail: 70% of Brand Engagement is Generated by Users [Study]

    Last month, Pinterest introduced analytics for verified brands in a bid to improve marketers' experience with the social network. Approximately 70 percent of brand engagement on Pinterest is generated by users, according to a recent study by...

  6. 5 Rules to Effectively Use Press Releases for Links

    On a larger scale, month, time of year, or proximity to a huge event in your market are other factors that could mitigate your choice of release date. The issues that can arise from some press release networks are the mass-scale duplicate content...

  7. A 7-Step Landing Page Template to Convert Prospects into Leads

    They've spend the last month scrambling to restore what they can, apologizing to clients, and doing damage control. Now when you reveal your pricing, let's say $250 for the software package, free installation, and a $500/month maintenance contract...

  8. Yahoo iPhone App Gets Story Summaries, Better Video & Image Search

    Yahoo has launched an iPhone app using Summly's technology less than a month after buying the firm. Yahoo bought Summly for $30 million in late March. Summly is a summarization tool that was created in 2010 by teenage entrepreneur Nick D'Aloisio.