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Monitoring Social Media

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  1. How to Optimize Your Content Strategy With Social Listening

    If you aren't familiar with social listening, sometimes called social media monitoring, it is the practice of collecting tweets, Facebook shares, blog posts and much more, sorting through the data, and finding key insights and trends related to...

  2. How to Implement an Engaging Content Marketing Plan for the Finance Industry

    You may even want to adopt a social media monitoring tool so that you know everything people are saying digitally about your brand. The purpose of having an active social media presence is to engage with your customers.

  3. 15 Ways to Avoid Reputation Roadkill @ClickZ Live #czlny

    But] you can use social media monitoring tools so at least somebody is monitoring what's being said. Beal said it's smart to put people on call to monitor social media mentions, and contact the necessary people should any issues arrive during off...

  4. Reputation Management Mistakes, Challenges & Solutions for 2014 at ClickZ Live New York

    I'm now the CEO of Trackur.com, a social media monitoring dashboard, and author of two books on the topic, "Repped" and "Radically Transparent". The social media world is moving quickly and the rules of engagement are constantly changing.

  5. How to Plan Effectively for Content Marketing in 2014

    If you're really going to invest in full on content marketing in 2014, make sure that you have the best social media management and monitoring tool in place for your business. Content planning supports the core of social media marketing.

  6. How to Build an Analytics Package to Measure Off-Site Content Distribution

    By this definition analytics have been the core of modern advertising as early as we could quantify audience numbers of media. Whether it is a publisher, social network, or social curation platform, marketers have a hard time figuring out how to...

  7. Meetup Groups Talk Industry Changes, Budgets, and Q4 Tips Ahead of SES San Francisco

    Social Media Marketing, Monitoring, Engagement San Francisco, a group for PR and Communications Managers, Marketing Strategists and Directors, Social Media Experts, Bloggers, and Journalists; Here are the answers from Jonah Stein, organizer of the...