You can hit the mommy bloggers (meals on the go), fitness blogs (a post on gluten-free or raw cooking), DIY/craft blogs (how to organize a kids birthday party on the cheap), wedding related blogs (10 tips from 10 years of weddings) etc.
In this case they had targeted MommyBlogs that by and large were full of reviews, give-aways and the like. When I enquired about this situation, I was told that the issue was the blogs themselves. Low quality blogs and vastly varied topicality.
Current winners on Grab Networks' publishing side have been "Mommy-blogger" type sites that already have a huge following of highly engaged users. Essentially the measurable online action, which is "watching a video online," takes place in the...
Similarly, don't assume that all women bloggers are "mommy bloggers. Take the time to read their blogs and understand their areas of focus. A new survey by Ketchum shows that 53% of attendees to the popular BlogHer conference are willing to share...
Bloggers wrote about it.mommy bloggers, exercise bloggers and health bloggers.Women recommended it. We have a few big media sites and influential blogs we expect to run the story in the next few weeks.