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  1. gShift Gives Marketers Additional Ways to Track Content Performance

    As content as a whole becomes the focal point of marketers' efforts, many SEO software providers are adding new functionality that puts the spotlight on content execution, like gShift and its newly released content performance module.

  2. gShift Gives Content Marketers More Ways to Mine Twitter Keyword Data

    SEO software company gShift announced a new way for content marketers to mine valuable data from the conversations a brand’s audience is having on Twitter; its social keyword research module, released last week to the “agency pro” subscriber level...

  3. AdWords Christmas List: 6 New Features Google Should Add in 2013

    What I don’t enjoy is not being able to click from a dashboard module to the actual full report. A Clickable Dashboard Module For me, what I really want to unwrap are a few gifts from Google. My 2013 wish list includes a few new AdWords features...

  4. YouTube Live Adds Real Time Analytics, Paid Live Streaming & More

    The test included a live comments module that let users engage with the broadcaster and the broader YouTube community. YouTube Live did something completely different to celebrate its first birthday. Its engineers gave three gifts to YouTube...

  5. Search Engine Watch Redesign Breaks Records

    We also introduced the Trending module which ranks content according to views, likes and tweets to illustrate different views of the content repository. Exactly 6 months ago, we re-designed and re-branded Search Engine Watch to the site you see today.

  6. Searchmetrics Essentials Unveiled; SEO+SEM and Social Tools Integrate

    Searchmetrics introduced Searchmetrics Essentials this week, marrying search analytics software with a social media data module. Inside one tool, users can analyze and compare data from their own and competitors’ organic, paid and universal search...

  7. Blog SMO Guide: How to Apply Social Media Optimization to Your Blog in 33 Steps

    The content or size of a widget can vary dramatically from a simple button to a module featuring follower count, follower avatars or names, favorite/recommended content, and recent activity. Social media optimization (SMO) is the process of...