Branded apps or websites are the clear favorite, while search engines are still an essential tool, and so on and so forth. Though tablets and smartphones are both considered mobile devices based on their portability, user behavior by device differs...
You would be surprised how many websites haven't caught up with times in terms of modern day design. Vice versa, websites that are well optimized can look outdated, less engaging for the user and, given the recent focus on quality and content...
Google also found that in-store mobile activity begins with search, rather than with shopping apps or navigating directly to brand/retail websites. Mobile isn’t just for finding local merchants to start the shopping experience.
YouTube links of videos can be embedded and shared on websites, such as SlideShare, another necessary B2B online marketing tool. The mobile app for Twitter and ability to tweet 24/7, as many social media marketers do, is easy to do.
A few days before my SES NY presentation, I was double checking how Facebook handled traffic it was sending to websites from the Bing fallback results. When Graph Search first launched, Facebook was not providing keyword data to destination...
The firm encouraged websites to adopt the Meebo bar when it decided that its Google Talk Chatback plugin was outdated. As part of the Google team, this continues to be our focus, but we want to best serve mobile and desktop publishers moving...
Matt Cutts, the head of webspam at Google, has recorded an enormous amount of videos offering suggestions to help website owners create quality websites that perform well in the search. I suggest reviewing the video, image, and mobile sitemap...
Google search manipulation starves some websites of traffic – PCWorldHarvard Business School associate professor Ben Edelman, who is a paid Microsoft consultant, puts out another anti-Google study, this time on flight search, and reports an "85...
Craver went on to say that mobile websites come in two varieties, usually something like: m.yourdomain.com or yourdomain.mobi. Measuring Mobile Websites Once you have your profile set up, the GA reports for mobile websites are pretty much the same...
Optimizing for Mobile App Pages on Websites Once an app is developed and ready for download, the biggest challenge, just like with websites, is to get users to find it, or even know of its existence. Just as Google and major search engines frown on...
The Adobe Digital Index team looked at 19.6 billion video starts on media websites to confirm the growth of broadcast video consumption across connected devices. The growing mobile audience provides incremental engagement and revenue opportunities...
SSL Web Sites Don't Get Ranking Boost In Google – Search Engine RoundtableThere are no ranking advantages or disadvantages of having HTTPs websites, says Google's John Mueller. Bing Delivers Five Times as Many Malicious Websites as Google – PC...
Daily Deal websites (Groupon) Local realtor websites Give away websites (Freecycle, Fiverr, mom blogs…) Google Places was recently replaced with Google+ Local – a merging of Places and Plus that serves up your Google+ Local listing in Search and...
Search engines want to do their jobs as best as possible by referring users to websites and content that is the most relevant to what the user is looking for. In addition to optimizing for the desktop experience, make sure to focus on mobile and...
How one hacker re-themed websites and created a hacked site network. After slamming Google AdWords for taking control away from customers, Bing says "…we do not believe bundling together mobile, desktop and tablet advertising in an opaque manner is...
This is the type of approach that I think can be used for most websites that have sufficient resources in content marketing. Google has done well at scaring webmasters to linking out fairly to other websites.
Doesn't this selection of websites closely correspond with many of the apps on your smartphone or tablet? But perhaps more significantly, it wasn't just that they consumed more content overall – in many instances those who used mobile devices...
It doesn't matter how the answers show up; as direct answers, formatted text, links to websites (this is what we're looking at), etc. Google's focus on the mobile front is largely on Google Now – a system that gets you answers through voice...
Establish Governance of Tagging Across Your Websites In addition, many vendors will offer the ability to go beyond traditional tracking capabilities, with cool JSON or jQuery features such as broken link detection, mobile screen orientation and more.
As smartphone and tablet adoption rapidly increases, so does the importance of mobile-friendly websites. Since 67 percent of users claim they are more likely to purchase from a mobile-friendly website, companies that rely on SEO are wise to begin...
