Try to be linked from these websites or emulate their strategy to attract similar links. In this phase people start selecting the provider or shop for their new mobile phone. Using Radian6 I discovered that there are four or five main phases in the...
Beckman said that EdgeRank factors will continue growing and getting more sophisticated over time – given the fact that you can login through Facebook on other websites, Facebook is building more and more data that they can implement into their...
The emphasis of unstructured data by search engines Google, Bing and Yahoo is reinforced by their emphasis on the relationship of social data to websites and domains. According to Cisco, consumer online traffic (vs.business) accounts for 91...
Structured data and Semantic markup allow us to do this more effectively by giving websites data and content structure. Rich snippets provide the user with only the important I think if an app, or a search engine wanted to deliver mobile-friendly...
Users are straying from Google to perform more relevant queries on more relevant websites Social/Mobile/Local marketing (that thing people call SoMoLo) At Google I/O 2013, huge changes to the user experience of Maps were announced.
Websites are now taking a backseat as social media networks offer more control. Twitter Cards helps to richly represent content within tweets across the web and on mobile devices. Twitter is making and breaking news at a pace of 400 million tweets...
Aside from creating mobile-friendly websites and targeting ads with mobile-friendly assets, you can't force mobile users to behave the same way as if they were at their desktop during the day. Since Google's announcement of enhanced campaigns, all...
Branded apps or websites are the clear favorite, while search engines are still an essential tool, and so on and so forth. Though tablets and smartphones are both considered mobile devices based on their portability, user behavior by device differs...
You would be surprised how many websites haven't caught up with times in terms of modern day design. Vice versa, websites that are well optimized can look outdated, less engaging for the user and, given the recent focus on quality and content...
Google also found that in-store mobile activity begins with search, rather than with shopping apps or navigating directly to brand/retail websites. Mobile isn’t just for finding local merchants to start the shopping experience.
YouTube links of videos can be embedded and shared on websites, such as SlideShare, another necessary B2B online marketing tool. The mobile app for Twitter and ability to tweet 24/7, as many social media marketers do, is easy to do.
A few days before my SES NY presentation, I was double checking how Facebook handled traffic it was sending to websites from the Bing fallback results. When Graph Search first launched, Facebook was not providing keyword data to destination...
The firm encouraged websites to adopt the Meebo bar when it decided that its Google Talk Chatback plugin was outdated. As part of the Google team, this continues to be our focus, but we want to best serve mobile and desktop publishers moving...
Matt Cutts, the head of webspam at Google, has recorded an enormous amount of videos offering suggestions to help website owners create quality websites that perform well in the search. I suggest reviewing the video, image, and mobile sitemap...
Google search manipulation starves some websites of traffic – PCWorldHarvard Business School associate professor Ben Edelman, who is a paid Microsoft consultant, puts out another anti-Google study, this time on flight search, and reports an "85...
Craver went on to say that mobilewebsites come in two varieties, usually something like: m.yourdomain.com or yourdomain.mobi. Measuring MobileWebsites Once you have your profile set up, the GA reports for mobilewebsites are pretty much the same...
Optimizing for Mobile App Pages on Websites Once an app is developed and ready for download, the biggest challenge, just like with websites, is to get users to find it, or even know of its existence. Just as Google and major search engines frown on...
The Adobe Digital Index team looked at 19.6 billion video starts on media websites to confirm the growth of broadcast video consumption across connected devices. The growing mobile audience provides incremental engagement and revenue opportunities...
SSL Web Sites Don't Get Ranking Boost In Google – Search Engine RoundtableThere are no ranking advantages or disadvantages of having HTTPs websites, says Google's John Mueller. Bing Delivers Five Times as Many Malicious Websites as Google – PC...
Daily Deal websites (Groupon) Local realtor websites Give away websites (Freecycle, Fiverr, mom blogs…) Google Places was recently replaced with Google+ Local – a merging of Places and Plus that serves up your Google+ Local listing in Search and...