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  1. Dealing With Onsite Duplicate Content Issues

    The problem arises when individual users visiting a website are assigned different session IDs. Duplicity can be both onsite and offsite: Onsite duplicity is when the same content is seen on multiple pages within a website and offsite duplicity is...

  2. Android’s New Feature Paves Way for Apps Replacing Web

    After all, most major companies have both a mobile app and a website, and in general smartphone users prefer using native apps. Out of that 14 percent mobile Web usage, I think it’s safe to say that a good portion of that originates from search.

  3. SEO Is No One-Trick Pony

    You can certainly use your analytics platform to identify where visitors are falling off and, in some cases, you can simply eye-ball test some things that are obviously wrong with the usability of a website.

  4. 49% of U.K. Consumers Use Organic Search to Find Online Retailers [Study]

    Forty-nine percent of consumers in the U.K.leverage organic search as the main point of entry to e-commerce shopping sites, but only 35 percent of online retailers in the U.K.believe consumers find their website through the organic channel.

  5. "Content Performance Marketing" – 3 Steps to Future Success

    In the past, shoppers on an e-commerce site would have been satisfied with well-categorized products on a website and good product content; now those same customers want you to help them buy the product by offering buying guides and a customized...

  6. Mobile Site Migration Planning: Rolling Your M-Dot Into Your .Com

    If your desktop experience is being redesigned, or your business is transitioning to a mobile-first point of view, you’ll want to discuss what you need to consider when migrating your stand-a-lone mobile website into your existing desktop website.

  7. Recover From Panda? Follow These 5 Steps to Avoid Future Panda Hits

    To better understand possible user engagement problems (even after recovery), I recommend having neutral third parties go through your website and provide objective feedback. I recommend having a test group go through your website with a list of...

  8. DoubleClick Adds Optimization, Reporting Tools to Search Commerce Suite

    According to the DoubleClick website, the Search Commerce Suite "offers a smart, fast, product-centric layer to search management. They can also target precisely and efficiently by setting Shopping campaign bid strategies on campaigns, ad groups or...

  9. Panda Has a Smartphone – Here Are 7 Things You Can Do to Test It Now

    Below, I’ve listed seven things you can do today to better understand how mobile users are experiencing your website. And one area I’ve been focusing on heavily is the percentage of mobile traffic leading to a website over time.

  10. The NSA Has a Hush-Hush Google-Like Search Engine

    Website The Intercept was first to report this and attributes its news to information provided by whistleblowers. The news website reports that the system is capable of handling 2 to 5 billion new records every day, and makes sense of email, phone...

  11. How FREE Website Call Conversion Tracking From Google Will Benefit You

    More than 70 percent of mobile searchers use click-to-call when getting to your website. The problem is many users don’t call from the ad; they click through to the website before calling. Do you get calls from your website that you can’t track?