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  1. 130 Questions to Ask When Choosing a Local Search Automation Tool

    Will the pages show up in mobile search results? Mobile Capabilities How will our pages be optimized for a mobile experience? Is the locator optimized for a mobile experience? Will our local pages be optimized with touch-screen capabilities for...

  2. Marketers Failing Badly on Mobile-Specific Landing Pages, PPC Ad Copy [Report]

    Perhaps the mobile experience lacking is the reason 88 percent of smartphone users and 82 percent of tablet users go back to their PC to continue the shopping process. This is one of the mobile opportunity gaps that Yahoo and Kenshoo teamed up to...

  3. Mobile SEO: 5 Ways to Ensure Your Brand's Content is Optimized

    Across 6,000 monitored web presences, gShift's data shows the same trend in increasing mobile traffic from January 2013 to October 2013. Although traffic from mobile devices will surpass traffic from desktop devices in the very near future, there...

  4. Could Bing Ever Overtake Google in Search?

    Cell phone users upgrade their phone every 21.7 months, and the search wars will be more and more dependent on the mobile market. For laptop and desktop users, it will take some time before the majority of them have upgraded to Windows 8, but it...

  5. SEO in the Age of Apps: Diversifying Your Mobile SEO Strategy

    While Android devices outnumber iOS in circulation and shipment, iOS users continue to be the most avid consumers of mobile web and app data and are likely to have a certain affinity for the Apple search tools that are preinstalled on their devices.

  6. Integrating Owned, Earned & Paid Media For Better SEO

    Internet users (your customers) conduct searches in places beyond the ever-changing environment of search engines Google, Yahoo and Bing, where the brand competes for visibility. The website, blog/RSS feeds, social media profiles, updates, mobile...

  7. Weekly Rundown: Lost Google Image Search Traffic, Facebook Search Ads & More

    On the earnings call, CEO Marissa Mayer said Yahoo had more than 300 million monthly mobile users. Why 75 cents of every dollar spent on mobile advertising is spent on iPhone and iPad (Mopub) – VentureBeat iPad Still Dominates Tablet Ads With iPad...