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  1. The New Inbox: The Intersection of Email, Mobile & Social Marketing

    Make sure there's simple implementation on any ESP platform. Mobile and social have been among the most talked-about subjects for the last couple of years. It's a simple way to use SMS in a timely fashion and make it easy for the consumer to engage...

  2. 13 Twitter PR Secrets to Report News, Gain Publicity, & Build Relationships

    If you haven’t already done so and start monitoring activity via a platform such as Tweetdeck. There are eight card types that can be attached to tweets, each of which has a beautiful consumption experience built for Twitter's web and mobile clients:

  3. Weekly Rundown: Lost Google Image Search Traffic, Facebook Search Ads & More

    B2B Marketers Say Twitter is Now but Google+ Is the Future [Infographic] – Marketing PilgrimThe most popular platform among B2Bs? A few reports on mobile advertising and usage. Why 75 cents of every dollar spent on mobile advertising is spent on...

  4. Pros & Cons of the Top Mobile App Tracking Methods

    TRUSTed Mobile Ads platform is designed to allow users the ability to easily opt out of tracking. While it's not a tracking mechanism itself, TRUSTed Mobile Ads is an important consideration in the mobile tracking ecosystem because it's platform...

  5. Google Catalogs Annotations: How to Enrich the Consumer Experience & Track Results

    Q: Where does a publisher who is considering the Google Catalog platform look to find out how many unique visits the Google Catalogs page is getting on desktops every month and/or how many mobile devices are accessing the Google Catalogs...

  6. Insights From 7th Graders About Google, Smartphones, Panda, Privacy & Paid Search

    I believe this was the girl who came up to me after the presentation asking for blogging platform recommendations. And it makes complete sense as mobile keeps booming. How many paid search clicks are occurring right now from younger web users that...

  7. Unruly Launches Tool to Predict ‘Shareability’ of Video Ads

    Founded in 2006, Unruly is a global platform for social video advertising. Its milestone campaigns include: T-Mobile’s Life’s for Sharing series, Evian’s global Roller Babies hit, Old Spice’s Man Your Man Could Smell Like campaign, and Coca-Cola’s...