As the percentage of users accessing content through a mobile device continues to increase, B2B marketers need to be sensitive to navigational limitations and conversion rates barriers mobile browsers create.
However, the FTC has noticed that the background shading used by many search engines tends to be less visible when viewed on mobile devices and certain computer monitors. We have observed that, increasingly, search engines have introduced...
With branded Vines four times more likely to be shared than video ads and mobile data traffic set to increase 13-fold between 2012 and 2017, advertisers have been quick to experiment with Twitter's short-form mobile video platform.
ReachLocal will set you up with a web presence and an online marketing (search, social, display, mobile) campaign that fits your budget. A good mobile experience (50 percent of mobile searches have local intent)
Google's announcement that responsive web design is its preferred method for mobile delivery, coupled with its recent announcement of an algorithm change favoring best-in-class mobile infrastructure, makes it clear that responsive design should be...
You should also take a look at the relatively new Google Keyword Planner, where you can get combined computer and mobile search volume results, as well as drill down beyond country levels. Facebook Graph Search is also becoming increasingly...
Now, users can record and share 15 seconds of mobile video with basic editing features. With that, Instagram is now able to offer the following video functionality to its mobile users: Anti-shake function that stabilizes mobile video called “cinema.
Search and social media is now being consumed and distributed locally and globally, across multiple devices like mobile and video and in multiple formats such as video and images. Rich snippets provide the user with only the important I think if an...
Mobile and social have been among the most talked-about subjects for the last couple of years. It's a simple way to use SMS in a timely fashion and make it easy for the consumer to engage so you can begin that journey from an SMS and Mobile...
Social/Mobile/Local marketing (that thing people call SoMoLo) Organic search optimization remains the ultimate answer to secure online revenue, broadcast brand positioning and improve discoverability on the web.
In addition, just as site speed has played a part in Google’s web search ranking algorithm since 2010, you can expect site speed to have an impact on the rankings of mobile sites, Cutts announced at the SMX Advanced conference.
Pinterest says the search feature is rolling out on the web now, and coming to mobile soon. Pinterest is launching all sorts of goodies this year, with its ”Rich Pins” and analytics offering, which served as one big move to help marketers and users...
Some will benefit most from local optimization; others are geared towards mobile search. Web marketing has seen incredible growth and development in the last ten years. Who got hit the worst? What were the similarities?
I've been reading, and thinking, about the marriage of schema and Mobile. I think if an app, or a search engine wanted to deliver mobile-friendly content – the content from the semantic markup that schema provides would be a great place to find it.
There are eight card types that can be attached to tweets, each of which has a beautiful consumption experience built for Twitter's web and mobile clients: Twitter Cards helps to richly represent content within tweets across the web and on mobile...
Over 70 percent of the traffic on the BuzzFeed site is shared over social media networks and nearly half on mobile, the company says. In keeping with this group's interests, Steinberg said, the videos will be under two minutes – as they are most...
Reasons Why Responsive Web Design is the Best Option For Your Mobile SEO Strategy Ensure you optimize your site for mobile and tablet search. Free Design Template or Pro Web Design? Gone are the days when a web developer builds a site, the SEO...
How to Use this Segment: Apply this segment to any report where you want to see mobile visitors but don't want to see any devices with screens over 600 pixels wide. Google Analytics user agent detection can be thrown off by the countless new mobile...
Search results are customized based on a user's location and mobile continues to change the game. Indeed, the book has found a real niche with web firms that need to offer SEO services or those who may not have the full handle on SEO and still...
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