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  1. Mobile Implementation Errors Cost Sites 68% of Organic Smartphone Traffic [Study]

    Even if you've decided to "go mobile," you may be losing an average of 68 percent of smartphone traffic. BrightEdge's Mobile Share Report looks at the various types of mobile solutions – responsive design, dynamic serving, and separate mobile URLs...

  2. Kiss Your Ads Goodbye: How Net Neutrality May Impact Content & Advertising

    Proposed rules would require that ISPs (Internet Service Providers) treat all Internet traffic – even that of competitors – equally. However, the proposal set forth by FCC Chairman Tom Wheeler, a former lobbyist for cable companies, would allow...

  3. How to Avoid Mobile Ranking Pitfalls by Assessing Mobile Engagement

    For help with understanding mobile specific traffic and errors, be sure to verify your mobile subdomain or subfolder separately in Google Webmaster Tool accounts. By establishing your own benchmarks in how mobile is performing when compared to...

  4. How BuzzFeed Piggybacked on Mobile & Social to Quickly Build a Massive Audience

    While desktop traffic for BuzzFeed has roughly doubled in the past year, mobile traffic is up nearly five times! In the past year, BuzzFeed has tripled its U.S.multi-platform (i.e.desktop and mobile) audience to 71.3 million visitors in March.

  5. Search Engine Strategies Coming to Atlanta in July, Registration Now Open

    Mobile SEO and app store optimization. How to diagnose and fix SEO issues that could cost you traffic and money. The original search marketing conference is back! On July 9, Search Engine Strategies will relaunch in Atlanta.

  6. Google Reveals New AdWords Features: App Ads, 'Enterprise' Tools, & More

    New mobile app promotion features will be launched across AdWords in search ads, Google Display Network, and YouTube. Jerry Dischler, vice president of product management for AdWords, explained the motivation behind the updates, saying, "It’s no...