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  1. 30% of Ecommerce Site Traffic Came from Mobile in 2013 [Study]

    These numbers are continuing to rise," said ShopVisible, "and businesses that do not act on mobile site optimization in 2014 may miss out on revenue potential. If you're curious about what the state of ecommerce looked like last year, ShopVisible...

  2. Google Display Ads on Mobile Devices: How to Avoid the Erroneous Clicks of Children

    There are a few factors that may cause unqualified traffic, such as mobile devices, campaign targeting, ad copy – but ultimately, I blame the children (but we’ll get to them in a minute). We had our mobile bid modifier turned down to -100 percent.

  3. 5 Critical Factors for Optimized Mobile PPC Targeting

    If possible, allow users to take a quick, easy action on your mobile site; possibly save a product for later or complete a super-simple contact form. Previously we found that the Google Display Network (GDN) distributed via mobile devices provided...

  4. 7 Reasons Your Blog Sucks & How to Fix It

    On mobile, the experience is even worse, where it can be near impossible to close out some pop-ups (be sure to test on a mobile platform). It kills the user experience and their trust in your site. Sure, you might get a stray visitor here and there...

  5. SEO in 2014: How to Prepare for Google's 2014 Algorithm Updates

    As a result, your site's mobile performance matters to your SEO rankings. Practically speaking, this is to help prepare the search engine for the rise of voice search associated with mobile. Companies with existing content strategies will need to...