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  1. Panda Has a Smartphone – Here Are 7 Things You Can Do to Test It Now

    Yes, half of the data Google has access to while analyzing your site from a Panda standpoint would be from mobile users. So, if Google’s Panda algorithm is measuring user experience, and your site gets 50 percent of its visits from mobile, then...

  2. 30% of Ecommerce Site Traffic Came from Mobile in 2013 [Study]

    These numbers are continuing to rise," said ShopVisible, "and businesses that do not act on mobile site optimization in 2014 may miss out on revenue potential. If you're curious about what the state of ecommerce looked like last year, ShopVisible...

  3. SEO in 2014: How to Prepare for Google's 2014 Algorithm Updates

    As a result, your site's mobile performance matters to your SEO rankings. Practically speaking, this is to help prepare the search engine for the rise of voice search associated with mobile. Hummingbird Was Just the Tip of the Mobile Iceberg will...

  4. Learn With Google: 10 Mobile Marketing Tips from Googlers at #SESSF

    If you haven't optimized your site for mobile however, Google's Shilpi Verma said that you can still use mobile bid modifiers for mobile remarketing. Marketers realize the potential; a joint study between Google and ClickZ late last year found that...

  5. Weekly Rundown: Lost Google Image Search Traffic, Facebook Search Ads & More

    Making your mobile search faster – Google Inside Search BlogGoogle adds expandable sitelinks, or "quick links" (essentially sitelinks within sitelinks), as well as an experimental blue "Quick view" badge that only works with Wikipedia pages.

  6. 3 Essential Mobile Ad Extensions to Get More Clicks from Mobile Devices

    With the recent announcement of Enhanced Campaigns, Google has made mobile advertising much easier for the average advertiser. Previously, Google had advised marketers to create separate campaigns targeting different locations and device types in...