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  1. "Content Performance Marketing" – 3 Steps to Future Success

    Mobile devices: Look at your content’s performance by device type. Is your content mobile-ready? How much of your traffic is mobile, and how well is that segment engaging with your content? In practice, supplying the content for the demand leads to...

  2. Recover From Panda? Follow These 5 Steps to Avoid Future Panda Hits

    Therefore, it’s important to understand how much mobile traffic is hitting your site from Google, and where that traffic is going. Then you should analyze that traffic via mobile devices. In my last post, I explained how mobile traffic could be...

  3. Panda Has a Smartphone – Here Are 7 Things You Can Do to Test It Now

    If you’ve been impacted by Panda, and it’s a high percentage, then you absolutely need to better-understand how mobile users are engaging with your site and content. Yes, half of the data Google has access to while analyzing your site from a Panda...

  4. Navigating Secure Search: From Keywords to Content [BrightEdge Share 14]

    An additional way Groupon is measuring SEO is by looking at deep linking into mobile apps. Site Search. They’re also looking to site search data. If you set this feature up in Google Analytics, it will help you understand what people are looking...

  5. Google Informs Webmasters of Faulty Redirects for Mobile Users

    Faulty redirects are one of the common mistakes site owners make when implementing mobile. This is what happens, for example, when a desktop site redirects smartphone users to the mobile site’s home page, no matter what URL within the site they are...

  6. Panda 4.0 Help: Google Clarifies Tremors, 3 Analogies for Diagnosing Hits

    The employee explains that you can watch the movie, but only using the Mega Movie Plex mobile app. Yes, you were automatically redirected to the room where you can download the mobile app. You didn’t get to watch the movie, you were redirected all...

  7. 130 Questions to Ask When Choosing a Local Search Automation Tool

    Will the pages show up in mobile search results? Mobile Capabilities How will our pages be optimized for a mobile experience? Is the locator optimized for a mobile experience? SEO/Site Architecture How does [VENDOR NAME] handle publishing content...