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  1. Local SEO & Listing Management: A Blueprint for Multi-Location Brand Success

    For more on intelligently leveraging social and mobile for greater search reach, watch this replay of a recent ClickZ/Covario webinar Authoring Your Way to the Semantic Web 3.0. Ninety percent of consumers now use search engines to shop locally...

  2. 6 Essential Elements for Mobile SEO Success in 2014

    To underscore the importance of implementing a mobile SEO strategy in 2014, a recent Mobile Path to Purchase Study performed by Nielsen on behalf of Google found that 74 percent of mobile users utilize a search engine during their purchase process...

  3. Weekly Rundown: Lost Google Image Search Traffic, Facebook Search Ads & More

    Making your mobile search faster – Google Inside Search BlogGoogle adds expandable sitelinks, or "quick links" (essentially sitelinks within sitelinks), as well as an experimental blue "Quick view" badge that only works with Wikipedia pages.

  4. How to Optimize Your Facebook Page for Mobile Facebook Nearby Users

    A recent global update to Facebook’s Nearby mobile check-in made it possible for iOS and Android users to discover business information and reviews they may previously have asked a search engine. Mobile searchers may very well choose to make a...

  5. Automotive Mobile Ad Strategies Must Consider Varied Purchase Drivers & Timing

    Also, since mobile searchers spend less time interacting with direct auto content than “everyday” categories like restaurants, auto marketers should proactively insert themselves into key mobile feeder categories like financial services, news, and...

  6. Government SEO is Broken

    The goal: to broaden access to government information and services, incorporate mobile access, and reduce waste and overlap in websites and domains. A federal government that understands and implements good SEO can function as a role model to...

  7. Local Search Insights: What Are Consumers in Your Local Area Searching For?

    Their research, which spans 2 billion searches annually by 11 million mobile unique users per month, sheds much-needed light on growing local search use. Search Engine Watch author Kristine Schachinger talked mobile site strategy and implementation...