Why .do we as an industry feel the need to invent a new buzzword for the same services every few years? Periodically you want to do a search for your site, see if you trigger malware warnings in a site search or mobile, then check your analytics to...
Marketers working in financial services, health care and pharmaceuticals, or insurance, for example, must convince their organizations to balance the need to minimize liability with the opportunity to generate visibility.
Indeed, the book has found a real niche with web firms that need to offer SEO services or those who may not have the full handle on SEO and still outsource some of it. Search results are customized based on a user's location and mobile continues to...
With more than 100 million monthly unique visitors to the site (both on desktop and mobile), it's a great place to gain visibility for your company and create a place for reviews, ratings, and even some social engagement.
The mobile app for Twitter and ability to tweet 24/7, as many social media marketers do, is easy to do. As a B2B social media tool, Facebook does serve to deliver client services, online promotions and event announcements primarily.
Users can also rate places they checked into by using Nearby in their Facebook mobile app (now called "Local Search" on iOS). Everyone using Facebook's mobile app has a mechanism for researching and checking into a place called Local Search (on iOS...
Google has released many products and services over the last few years to improve the way people search and find information. Although it's still premature to talk about "ranking" on Google Now's information cards, we can safely assume that current...
Consider these roles when deciding if a free design template or professional services are right for your goals. So, how do you decide which is best for you – a free website design or services you invest in?
Google has announced that its desktop and mobile search will now include data gathered from Android app activity. The feature will allow users who search for titles of mobile applications to see aggregated data taken from the app.
Mobile optimization: Going hand in hand with local, optimized mobile landing pages are no longer optional. Opportunities from content marketing to GPS, local, and mobile optimization beckon and promise high ROI for brands.
Australian small businesses inch towards social media – Econsultancy78 percent of (200) small businesses say they plan to increase their time on social media over the next year, according to Bibby Financial Services Australia study.
They have the opposite problem of Google: Thousands of "feet on the street" reps to get their arms around SMBs; but not always the same product focus or swiftness to innovate local and mobile products.
We built BOTW UK to bring our web directory services to users and site owners in the UK. We continue to keep our eyes on these trends and decide how we can provide services accordingly. Mobile and tablet use also continue to accelerate, while apps...
Because at the time, The Google AdWords API terms of service specifically forbid "co-mingling" of AdWords data with third party services. We do not believe bundling mobile, desktop and tablet advertising together in an opaque manner is in the best...
According to "two people briefed on the agreement," the agreement means that Google must clearly label search results for its own services such as Google News or Google+, but it won't involve any changes to Google's search algorithm.
BIA/Kelsey projects that video and mobile social ads will be the prime motivators for the future growth. Native social formats, including video and mobile-social advertising will be the principal market growth drivers.
UK digital ad spend up 12.5% to £5.42bn in 2012: report – EconsultancyMeanwhile, the IAB reported that UK digital ad spend in the UK increased 12.5 percent to almost £5.42 billion in 2012; £526 million is from mobile advertising.
Fairsearch's lead lawyer Thomas Vinje claimed that Google is using its mobile software as a "deceptive way to build advantages for key Google apps in 70 percent of the smartphones shipped today," adding that Android hardware makers have...
The Facebook phone has arrived, or will arrive on April 12, giving the social network giant a new window into its users' mobile habits and a more consistent, always-on connection for members of the Facebook community.
The need to design and deploy a next-generation site architecture that maximizes your chances of findability, no matter where and how searchers look for you, is one of the hottest topics in the evolving mobile and multi-device world.
