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  1. Kiss Your Ads Goodbye: How Net Neutrality May Impact Content & Advertising

    In realistic terms, most businesses and brands may view this as a fight for streaming video services to take on with cable television and telecom companies. The current reality is that the systems that deliver content and ads to websites and mobile...

  2. Why Brands Should Provide Content Based on Users, Not Just Their Mobile Device

    Let's look at why brands should provide content based on the user, rather than their mobile device. Because on-the-go users expect quick information, we're seeing the rise of dedicated mobile websites that present only essential information for...

  3. Desktop Ad Spend Forecast to Plummet $1.4 Billion in 2014

    This, due to new data emerging from eMarketer that shows desktop spend only yielded 2 percent growth in 2013, while mobile ad spend grew about 121 percent. EMarketer estimates that "Google will have a notable influence on the overall shift from...

  4. Video Helps Persuade 73% of People to Buy a Product or Service [Survey]

    From a tour of a restaurant's ocean view to an interview with a conference speaker, people want to watch more video across industries, products, and services: percent of all respondents would like to see more product description or service...