Enhanced campaigns improvements for Google+ and mobile apps – Inside AdWordsEnhanced campaigns now automatically include social annotation (number of Google+ followers) "when they can improve ad performance", if you have recent "high-quality...
Making your mobilesearch faster – Google Inside Search BlogGoogle adds expandable sitelinks, or "quick links" (essentially sitelinks within sitelinks), as well as an experimental blue "Quick view" badge that only works with Wikipedia pages.
IDC: For MobileAdvertising Networks, Era of Dominance Is Over – IDCMobile ads to hit $7 billion this year; $2.8 billion spent on mobilesearch ads (up from $1.6 billion in 2011) and Google dominates with $2.166 million in revenue; Facebook was...
After slamming Google AdWords for taking control away from customers, Bing says "…we do not believe bundling together mobile, desktop and tablet advertising in an opaque manner is in the best interest of our customer base or the industry at large.
On October 1, 2012, Yandex launched their own browser and mobile app to keep their position secure against Google, their only real competitor in the space. From that point, until 2012, it seemed that every piece of news from Yahoo was bad news...
Integrating Facebook Connect to mobile applications is a key way of generating free advertising via the news feed. SEO is already playing an important role in the improvement of app search and will continue to be refined to meet the demands of a...
Seek out mobile marketing industry statistics regarding popular devices and demographics to appropriately target your audience. I recently spoke at SES New York on best practices for mobile marketing with QR codes.
Search marketing is not simply about search anymore - it's about social, local, mobile and video too. Paid search on mobile is growing at a tremendous rate and this is changing the way campaigns are delivered and how sites are built.
Publicizing events, news, and promotions to the mobile market becomes increasingly important for online marketers and brands. The staggering shift from PCs to mobile devices is sending ripples through not only the technology industry, but the...
GoogleMobile Ads BlogGoogle has many useful blogs but this is a particularly useful one. Mobileadvertising is increasing in importance but is still a developing platform. While you have to pay for industry-specific insights and research, Hitwise...
Mobile Insights: Click-to-call proves a valuable addition to the advertising mix - GoogleMobile Ads BlogGoogle announces addition of a phone icon and that the phone number is moving above the ad for Calls-only format.
CTR from mobilesearch is three times higher: study - Econsultancy Better CTR on mobilesearch according to Efficient Frontier. Yahoo working with Microsoft to fix Yahoo Mail problems on Windows mobile devices.
Getting 'mobile-ready' part 3: Experimenting with landing page design - GoogleMobile Ads Blog New ways to discover great apps on Android Market - GoogleMobile Blog Osama Bin Laden, the Royal Wedding and 'News Tsunami' SEO - SEOptimise
SearchIndustryNewsMobile site optimization resources for download - GoogleMobile Blog Share and personalize your Google Goggles experience with Goggles 1.4 - GoogleMobile Blog MobileSearchGoogle to build its own office space - San Jose...
SearchIndustryNewsMobileSearchGoogle help wanted: antitrust lawyer - CNET News Sneak Peek: Local Ad Offerings for Bing in adCenter across PC and Mobile - adCenter Blog Here's a roundup of today's other searchnews and headlines from around the...
SearchIndustryNews Link Building in the Age of Mobile & Instapaper - Performics Here's a roundup of today's other searchnews and headlines from around the web. How Google Creates Black Hats - SEO Book.com
SearchIndustryNewsMobileSearch Launches New Mobile App for Emerging Markets, Makes Discovering Yahoo! Easy - Yahoo Mobile Blog Here's a roundup of today's other searchnews and headlines from around the web.
SearchIndustryNews Introducing the new Google Docs app for Android - GoogleMobile Blog Scammers, Spammers & Industry Standards - SEO Book.com MobileSearch Facebook Insights API Now Shows if Page Post Likes and Comments Come From Mobile - Inside...
SearchIndustryNews Smartphone user study shows mobile movement under way - GoogleMobile Ads Blog MobileSearch Here's a roundup of today's other searchnews and headlines from around the web. Google Doesn't Like Long Titles In Image Alt Tag...
SearchIndustryNewsGoogle, a Giant in MobileSearch, Seeks New Ways to Make It Pay - The New York Times MobileSearch OneRiot's 'Social Interest Score' Defines Mobile Audience Segments For Advertisers - TechCrunch