Rich snippets provide the user with only the important I think if an app, or a search engine wanted to deliver mobile-friendly content – the content from the semantic markup that schema provides would be a great place to find it”
I found it really interesting; Google announced changes to their algorithm which will favor sites with best-in-class mobile infrastructure; for once I don't think you'd find an SEO that begrudges the changes they are making.
Social/Mobile/Local marketing (that thing people call SoMoLo) As SEO professionals, our work aims to understand and alleviate the pressure felt by businesses in the sphere of online marketing. At present, I'm sure the real worry for most is how to...
Bad mobile SEO will cost you. Separately, Google is warning that if you have a bad mobile website, your search rankings will soon be hurting. Google’s advice on properly configuring your mobile site: “Try to test your site on as many different...
With Google dominating mobile search and free Google tools like Gmail continuing to increase in popularity, it's a given that Now will become status quo for users and consequently, for marketers as well.
Sales are the key to success of any company and social media is the key to business development in a mobile-social world. Social signals impact SEO as well, so social content sharing and authorship of valuable optimized content assist marketing...
Some will benefit most from local optimization; others are geared towards mobile search. The Earth's alignment with Venus and Mars is a very serious and pressing matter for all SEO professionals to consider.
I've been reading, and thinking, about the marriage of schema and Mobile. I think if an app, or a search engine wanted to deliver mobile-friendly content – the content from the semantic markup that schema provides would be a great place to find it.
Periodically you want to do a search for your site, see if you trigger malware warnings in a site search or mobile, then check your analytics to make sure no one is running anything untoward on your site like say a rogue Viagra site.
Getting more in depth with “device targeting”, you can choose specific devices you want to target, whether it be mobile, desktop, laptop, tablets, etc. Are your consumers on their mobile phones? Are you advertising for a mobile app?
Reasons Why Responsive Web Design is the Best Option For Your Mobile SEO Strategy Ensure you optimize your site for mobile and tablet search. A traditional designer normally has a totally different view of how a website will look compared to a...
Google Analytics user agent detection can be thrown off by the countless new mobile devices on the market. This handy segment filters for a variety of mobile devices by applying a regular expression to the screen size dimension.
Search results are customized based on a user's location and mobile continues to change the game. The third edition adds a new chapter on local SEO that will have you optimizing like a boss. The third edition of his "Search Engine Optimization...
With more than 100 million monthly unique visitors to the site (both on desktop and mobile), it's a great place to gain visibility for your company and create a place for reviews, ratings, and even some social engagement.
Users can also rate places they checked into by using Nearby in their Facebook mobile app (now called "Local Search" on iOS). Everyone using Facebook's mobile app has a mechanism for researching and checking into a place called Local Search (on iOS...
Although it's still premature to talk about "ranking" on Google Now's information cards, we can safely assume that current best practices for local SEO will play a key role in staying ahead of the mobile search game.
Repurposing your core content in this manner gives you more visibility, better reach and opens up your content to be viewed on computers, tablets, and mobile phones. According to Lee Odden, author of the book "Optimize": “When a SEO and content...
Your recommendations have been made, you've put together a full raft of necessary and valuable modifications that need to be made to get the site upwardly mobile as soon as possible. I received an email last week from a student in my SEO class at...
Presentations of case studies and best practices will provide details of how to integrate a variety of channels – including social, local, mobile, analytics, and others – in order to engage and acquire new customers.
MOBILE Bing is retiring features: "creating deals, coupons, QR codes and mobile sites as well as removing the ability to create and print collateral for your business. Enhanced campaigns improvements for Google+ and mobile apps – Inside...
