Your recommendations have been made, you've put together a full raft of necessary and valuable modifications that need to be made to get the site upwardly mobile as soon as possible. I received an email last week from a student in my SEO class at...
Presentations of case studies and best practices will provide details of how to integrate a variety of channels – including social, local, mobile, analytics, and others – in order to engage and acquire new customers.
MOBILE Bing is retiring features: "creating deals, coupons, QR codes and mobile sites as well as removing the ability to create and print collateral for your business. Enhanced campaigns improvements for Google+ and mobile apps – Inside...
I suggest reviewing the video, image, and mobile sitemap extensions section. Search engine optimization (SEO) professionals, web designers, and bloggers read a lot of tips from various experts to stay fresh and up on the current trends in website...
While general trends prepare companies for what's on the horizon, mobile content strategy should be based off of current user patterns. The Guardian delivers specialized content to their mobile site, but that content is the same for tablet and...
SEO audits need a mobile optimization component. SEO agencies are result-oriented, technical, and data-driven marketers - a great foundation for expansion into emerging areas of local, mobile and social media optimization.
The State of Mobile Advertising, Q1 2013 – Opera MOBILE A few reports on mobile advertising and usage. Why 75 cents of every dollar spent on mobile advertising is spent on iPhone and iPad (Mopub) – VentureBeat iPad Still Dominates Tablet Ads With...
Increasingly, your audience is spending time interacting with your brand on mobile devices every year. And hopefully your company has at least started to build out a mobile strategy to provide a better experience for your users.
While ongoing organic traffic mis-labeling due to mobile secured searches is the most obvious cause of decline since mid September of last year, Google has snuck in a huge elephant that seems to have gone largely unnoticed in the SEO industry.
The SEO difference for mobile apps is that the page on which the app lives is what needs to be optimized, not the app itself. The two SEO elements to focus on for mobile apps and the app stores are content and links.
UK digital ad spend up 12.5% to £5.42bn in 2012: report – EconsultancyMeanwhile, the IAB reported that UK digital ad spend in the UK increased 12.5 percent to almost £5.42 billion in 2012; £526 million is from mobile advertising.
Only 33 percent of advertisers have a mobile optimized website (Read more mobile statistics for local business). Google Places was recently replaced with Google+ Local – a merging of Places and Plus that serves up your Google+ Local listing in...
In addition to optimizing for the desktop experience, make sure to focus on mobile and tablet optimization as well as other media. Basic search engine optimization (SEO) is fundamental. What is SEO, Exactly?
After slamming Google AdWords for taking control away from customers, Bing says "…we do not believe bundling together mobile, desktop and tablet advertising in an opaque manner is in the best interest of our customer base or the industry at large.
Have an m.subdomain for mobile content that is competing against desktop content. The desktop version of your content needs a rel alternate tag, which can be placed in sitemaps, or on the page itself, and the mobile version should use rel=canonical.
Email consumption is increasing overall and mobile devices are part of this occurrence, as most people primarily use their mobile devices to check their email. Not only do you have control over the message and data, but it also has benefits from an...
Marketing and advertising professionals all converged on the Big Apple last week for SES New York, the ultimate conference to get educated on the latest strategies and tactics for SEO, PPC, social, link building, analytics, mobile, local, video...
The need to design and deploy a next-generation site architecture that maximizes your chances of findability, no matter where and how searchers look for you, is one of the hottest topics in the evolving mobile and multi-device world.
Facebook Graph still needs to figure out its mobile app integration and how to move out from under its current overlooked location in the page header. New York Women in Search (SEO/SEM) SEW: How important is it to determine ROI on content and SEO...
Social TV: How Marketers Can Reach and Engage Audiences by Connecting Television to the Web, Social Media, and Mobile (Day 1) The New Inbox: The Intersection of Email, Mobile and Social Marketing SEO Diagnostics: Proactive and Reactive Diplomacy
