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  1. SEO Is No One-Trick Pony

    There are certainly many other elements that can go into a "full service" SEO engagement (I haven’t even talked about local SEO, video SEO, image SEO, mobile, or a number of other things), but I hope that this has helped to shape the discussion of...

  2. Navigating Secure Search: From Keywords to Content [BrightEdge Share 14]

    An additional way Groupon is measuring SEO is by looking at deep linking into mobile apps. Ever since Google unleashed 100 percent secure search, SEOs have scrambled to fill gaps in measurement. He asked, "Why did Google transition to secure search?

  3. 130 Questions to Ask When Choosing a Local Search Automation Tool

    Will the pages show up in mobile search results? How will our pages be optimized for a mobile experience? Is the locator optimized for a mobile experience? Mobile Capabilities How do we report issues with information being listed on search engines...

  4. Mobile Implementation Errors Cost Sites 68% of Organic Smartphone Traffic [Study]

    These errors result in a poor experience for users, and Google has said that sites that don't provide a good mobile experience may not be able to compete as well in the search results. But since responsive has been dubbed the solution of choice by...

  5. Google: Local Searches Lead 50% of Mobile Users to Visit Stores [Study]

    New Google research says that 50 percent of mobile users are most likely to visit after conducting a local search, while 34 percent of consumers on tablets or computers will go to a store. Participants in this study voluntarily completed an online...

  6. Search Engine Strategies Coming to Atlanta in July, Registration Now Open

    Mobile SEO and app store optimization. How to manage link building and content marketing without getting hit by Google Panda, Penguin, or penalties. A series of themed "Champagne Roundtables" will give you the opportunity to ask questions, network...