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  1. SEO Is No One-Trick Pony

    There are certainly many other elements that can go into a "full service" SEO engagement (I haven’t even talked about local SEO, video SEO, image SEO, mobile, or a number of other things), but I hope that this has helped to shape the discussion of...

  2. Recover From Panda? Follow These 5 Steps to Avoid Future Panda Hits

    Therefore, it’s important to understand how much mobile traffic is hitting your site from Google, and where that traffic is going. Check Mobile Versus Desktop Traffic (From Google Organic). In my last post, I explained how mobile traffic could be...

  3. Social Customer Service Secrets to Avoid Negative Search Results

    The new rules of selling and customer service are here, they’re social, they’re mobile, they’re visual…and most businesses are not ready. We do a Google search before buying from a brand — what do people really think?

  4. 2013 Mobile Ad Revenue Hits $19.3B, Including Gains in Search

    And, with $8.85 billion in net revenue, Google came out on top globally when it comes to mobile ad revenue in 2013, according to eMarketer. When it came to mobile ad revenue, eMarketer reported that Google and Facebook accounted for the majority of...

  5. Panda Has a Smartphone – Here Are 7 Things You Can Do to Test It Now

    I still find many webmasters don’t know that you can segment mobile search traffic directly in the Search Queries reporting in Google Webmaster Tools. I recommend first determining how much mobile traffic is hitting your website from organic search...

  6. The NSA Has a Hush-Hush Google-Like Search Engine

    It can also share location information culled from mobile phones. The United States National Security Agency (NSA) has its own homegrown search engine that it offers to similarly minded U.S.intelligence outfits.