Google’s New Multiscreen World study, published last summer, showed similar stats when it came to how mobile plays into searches online. Fifty percent of respondents said they use their mobile devices to start the search process; 46 percent use...
Google has announced that its desktop and mobile search will now include data gathered from Android app activity. The feature will allow users who search for titles of mobile applications to see aggregated data taken from the app.
The company is bringing the platform to Apple's mobile operating system as a feature on the new version of Google's Search application for the iPhone and iPad. Google has launched its Now predictive search platform for Apple's iOS.
Enhanced campaigns improvements for Google+ and mobile apps – Inside AdWordsEnhanced campaigns now automatically include social annotation (number of Google+ followers) "when they can improve ad performance", if you have recent "high-quality...
Google later added Instant Previews to mobile, and video. As we’ve streamlined the results page, we’ve had to remove certain features, such as Instant Previews," according to a Google spokesperson in the Google Search Forum.
I suggest reviewing the video, image, and mobile sitemap extensions section. Please note that none of these search optimization resources will provide you with secrets that'll automatically rank your site first for queries in Google.
As we've previously reported, Google has committed to proposed clearer labeling for desktop and mobile search results so users can more easily figure out products that belong to Google. On searches that trigger Google local results, Google will...
Making your mobile search faster – Google Inside Search BlogGoogle adds expandable sitelinks, or "quick links" (essentially sitelinks within sitelinks), as well as an experimental blue "Quick view" badge that only works with Wikipedia pages.
So now getting in to measuring mobile apps in Google Analytics (GA), Craver mentioned they have mobile app tracking that's still in beta, but you can sign up for it. On the web analytics side the web measurement model is really centered around...
They have the opposite problem of Google: Thousands of "feet on the street" reps to get their arms around SMBs; but not always the same product focus or swiftness to innovate local and mobile products.
Google's chief financial officer also said that mobile will continue to be a major growth business for Google going forward. Google posted a 31 percent increase in year-over-year revenue for the first quarter of 2013.
Don’t be fooled by the overshadowing factor of mobile secured search getting mislabeled as direct, Google’s PLAs or Knowledge Graph are most likely contributing to the loss of organic search numbers. While ongoing organic traffic mis-labeling due...
Search engines don’t crawl inside mobile apps to learn what it is or why people want to download it. The world of mobile apps is foreign territory to most online marketers. Mobile app creation forces marketers to understand the limitations of...
We do not believe bundling mobile, desktop and tablet advertising together in an opaque manner is in the best interests of our customers,” Bing said. The unfortunate thing is that in reality search campaigns running on the Yahoo Bing Network often...
At the heart of all the excitement surrounding Google AdWords enhanced campaigns rolling out this summer is the mobile strategy. According to a Google/Nielsen study released in March, three out of four mobile searches trigger follow-up actions...
Mobile invalid clicks seem to be increasing (although within a tight range). My hunch is mobile invalid clicks come more from actual users with multiple clicks, or user error vs.actual purposefully fraudulent activity.
Last week, FairSearch Europe – a group that includes Microsost, Nokia and Oracle – launched an attack on Google for alleged anticompetitive practices on its Android mobile operating system. Google reportedly has reached a deal with European Union...
Rethinking Mobile Search in Light of New Data From Google/Nielsen and Pew – ClickZMobile search is clearly having a very disruptive impact on brick-and-mortar retailers, and yet these same retailers are under-investing in mobile because the proof...
The study found that Facebook was second to only Google Maps as the place people go to conduct local searches on mobile devices. Social media management can be problematic for businesses of all sizes but is arguably most complicated for large multi...
The upgrade, originally slated for mid-June, has been pushed back to late July and assigned an exact date July 22, 2013, according to a note at the bottom of an AdWords blog post discussing a coming update that will allow advertisers to set mobile...
