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  1. Connecting Content to ROI Is Critical in 2014, Say 78% of Search Marketers [Survey]

    Jim Yu, chief executive (CEO) of BrightEdge, says technology needs to be leveraged to connect the dots between content and ROI. Savvy SEOs know to track rank across search engines, mobile devices, local, and global in 2014:

  2. Effective Storytelling for Brands: How to Drive Discovery & Engagement

    When Andy Grove, former Intel CEO, penned his best-selling business book "Only the Paranoid Survive: How to Exploit the Crisis Points That Challenge Every Company," it was a call to action for CEOs and entrepreneurs to expect, prepare for, and...

  3. 20:20 Vision: 20 Brands Share Insights on 20 Topics – Earned Media, Search & Social

    Keynote - The Digital CMO - Jeremy Sanchez, CEO, Global Strategies from BrightEdge Technologies Steve Krull, CEO 45 percent of marketing execs feel they lack the capacity to put big data to work, according to Lyris/The Economist Intelligence Unit.

  4. Top Google Website Optimization Resources

    Larry Page, CEO I suggest reviewing the video, image, and mobile sitemap extensions section. You can make your search result stand out by authenticating your content with Google authorship. The SEO Starter Guide is filled with Google's advice on...

  5. Weekly Rundown: Lost Google Image Search Traffic, Facebook Search Ads & More

    On the earnings call, CEO Marissa Mayer said Yahoo had more than 300 million monthly mobile users. Transcript of secret meeting between Julian Assange and Google CEO Eric Schmidt – WikileaksTranscript of secret 5-hour meeting that took place June...

  6. Social PR Tips to Get Fit for 2013 Digital Marketing

    Small businesses all the way to the enterprise level should think entrepreneurial,” Copyblogger CEO Brian Clark shared at BlueGlassX 2012. If you’re in the digital marketing world you know the keyword drill – visual, social, mobile, local, and...