The mobile app for Twitter and ability to tweet 24/7, as many social media marketers do, is easy to do. When your content is placed on Google+ it has the chance to rank higher because the content is fed into the personal search results of your...
Enhanced campaigns improvements for Google+ and mobile apps – Inside AdWordsEnhanced campaigns now automatically include social annotation (number of Google+ followers) "when they can improve ad performance", if you have recent "high-quality...
Making your mobile search faster – Google Inside Search BlogGoogle adds expandable sitelinks, or "quick links" (essentially sitelinks within sitelinks), as well as an experimental blue "Quick view" badge that only works with Wikipedia pages.
IDC: For Mobile Advertising Networks, Era of Dominance Is Over – IDCMobile ads to hit $7 billion this year; $2.8 billion spent on mobile search ads (up from $1.6 billion in 2011) and Google dominates with $2.166 million in revenue; Facebook was...
After slamming Google AdWords for taking control away from customers, Bing says "…we do not believe bundling together mobile, desktop and tablet advertising in an opaque manner is in the best interest of our customer base or the industry at large.
In fact, one-third of the current population over the age of 65 has performed a search on their mobile device within the last 30 days and 78 percent of individuals who were exposed to an online video ad performed a branded search for the...
There is no doubt Yandex will face many challenges ahead in the face of browser wars, mobile operating systems and even new competition beyond Google. The search industry is one of the most competitive in the world and has been for many years and...
Seek out mobile marketing industry statistics regarding popular devices and demographics to appropriately target your audience. I recently spoke at SES New York on best practices for mobile marketing with QR codes.
Search marketing is not simply about search anymore - it's about social, local, mobile and video too. Paid search on mobile is growing at a tremendous rate and this is changing the way campaigns are delivered and how sites are built.
The calendar year began with CEO Eric Schmidt saying all of Google’s strategic initiatives were “all about mobile,” and one of those was to make more affordable Android-based smartphones available worldwide.
Google limits choice in the Android mobile operating system. The major networks aren't covering it live – we'll have to see how many minutes it gets in the news. People in our industry need to watch this hearing, as should the generic public, to...
Google Mobile Ads BlogGoogle has many useful blogs but this is a particularly useful one. Mobile advertising is increasing in importance but is still a developing platform. While you have to pay for industry-specific insights and research, Hitwise...
Better CTR on mobile search according to Efficient Frontier. CTR from mobile search is three times higher: study - Econsultancy Mobile Yahoo working with Microsoft to fix Yahoo Mail problems on Windows mobile devices.
Search Industry News Share and personalize your Google Goggles experience with Goggles 1.4 - Google Mobile Blog Mobile site optimization resources for download - Google Mobile Blog Mobile Search Google to build its own office space - San Jose...
Search Industry News Mobile Search Launches New Mobile App for Emerging Markets, Makes Discovering Yahoo! Easy - Yahoo Mobile Blog Here's a roundup of today's other search news and headlines from around the web.
Search Industry News Smartphone user study shows mobile movement under way - Google Mobile Ads Blog Mobile Search Here's a roundup of today's other search news and headlines from around the web. Google Places is Adding Upcoming Events To Venues via...
Search Industry News Google, a Giant in Mobile Search, Seeks New Ways to Make It Pay - The New York Times Mobile Search OneRiot's 'Social Interest Score' Defines Mobile Audience Segments For Advertisers - TechCrunch
The owners of South Korea's largest search engines have filed complaints against Google with the country's Fair Trade Commission, alleging that local phone carriers and manufacturers were banned from embedding their search applications on mobile...
Search Industry News TV Guide Digital uses Google's AdMob to complement direct sales on mobile - Google Mobile Ads Blog Listen to more languages in Google Translate for Android - Google Mobile Blog Mobile Search
New Google News for Opera Mini - Google Mobile Blog Search Industry News Mobile Search A Scalable Content Strategy in a Post-Panda World - Search News Central Here's a roundup of today's other search news and headlines from around the web, sorted...
