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  1. Top 10 High Impact Google AdWords Innovations to Watch Now

    Some examples of “reminders” would be a sales event, a store opening, application deadlines, or even happy hour specials at a local pub. Mobile ads can show up to two additional links. Automatically generated, they appear in the top and bottom of...

  2. 3 Mobile Marketing Must Haves for the Holiday Season

    From these location-specific mobile ads, customers can then click through to the retailer’s mobile application or website where they can engage further, enhancing their entire in-store experience. A recent study conducted by xAd in partnership with...

  3. 4 Ways Developers Can Reduce Data Noise to Create Great Local Search Experiences

    Application developers often fall into the trap of solely using advertising listings to build their data set. With competing streams of data sources, developers must be able to filter data noise and distinguish accurate business points for local...

  4. How Big Data is Fundamentally Changing Local Search

    Consider the example of Eat24, a Web application that makes it simple for people to order food for pick-up or delivery. Beyond the algorithmic changes that local search is likely to experience in the next few years and the changing of the guard we...

  5. Google April Fools' Day Pranks 2012: 8-Bit Maps, Chrome Multitask Mode & More!

    Can he or she stay, fetch, roll over, shake hands, and not drool on the application? Now, you know that millions of people are using mobile devices every day, but did you know that dozens are still using rotary phones?

  6. Search Engine Watch Redesign Breaks Records

    With that in mind we were confident that UK based application developers, Ultra Knowledge, could deliver on our business objectives. Search marketing is not simply about search anymore - it's about social, local, mobile and video too.