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  1. Many Web-Only Retailers Fail to Offer Optimized Mobile Experiences [Study]

    Make the content fit the screen: Consider using responsive web design to ensure the content fits all screens, no matter what the device. The Search Agency today released a new mobile scorecard report, which looked at the Top 100 Web-only retail...

  2. SEO for Startups & New Businesses: An 11 Step Plan

    Making your site responsive or at least mobile-friendly for the major screen sizes will often help here. This means you need to make your content as locally relevant as possible and to make it work great on mobile devices (where a ton of local...

  3. 30% of Ecommerce Site Traffic Came from Mobile in 2013 [Study]

    As smartphones continue to become more popular, sites must be equipped with a mobile version specifically made for the smaller screen. If you're curious about what the state of ecommerce looked like last year, ShopVisible recently released a report...

  4. Google Display Ads on Mobile Devices: How to Avoid the Erroneous Clicks of Children

    Here's a screen shot of this settings section within AdWords: There are a few factors that may cause unqualified traffic, such as mobile devices, campaign targeting, ad copy – but ultimately, I blame the children (but we’ll get to them in a minute).

  5. 5 Critical Factors for Optimized Mobile PPC Targeting

    The second landing page rendered properly but was a bit squeezed for my device's screen. Previously we found that the Google Display Network (GDN) distributed via mobile devices provided very poor results – and the recent study found this to be...

  6. An Integrated Marketing Blueprint to Grow Sales & ROI in 2014

    Today's "perpetually connected" consumers are known to consume the web across multiple devices, as reported in The New Multi-Screen World Study by Google. For many brands, SEO, social media, email marketing, conversion, content marketing, mobile...

  7. 3 Reasons Why Responsive Web Design is the Best Option For Your Mobile SEO Strategy

    A site that works well regardless of these variables will provide a better and more consistent user-experience than a separate mobile site that is designed for a specific device and screen size. Responsive web design is recommended by Google, it...

  8. Mobile SEO: 5 Ways to Ensure Your Brand's Content is Optimized

    Click on the arrow at the top left of your Google Analytics Overview screen to open the Segment Builder. So it isn't a surprise Google is focusing its algorithm changes on ensuring relevant search results are returned when a search is performed...

  9. Could Bing Ever Overtake Google in Search?

    While this was specifically engineered/designed for tablet/touch screen "scrolling" (left to right, rather than up and down), I found the organization of content to be pretty appealing. In quite a short period of time (just a few years), we could...