For example, are your users leaving product reviews, referring the application to others, etc. That said, Flurry excels in application engagement – you can define as many custom events as you need. So when planning to build out the experience...
Q: Where does a publisher who is considering the Google Catalog platform look to find out how many unique visits the Google Catalogs page is getting on desktops every month and/or how many mobile devices are accessing the Google Catalogs...
There is a Google Catalogs application for iOS and Android tablets. In the upper right hand corner of the screen the web surfer can choose the way the results are displayed. The new Google Catalogs is interactive and mobile.
The current model of segmented analytics systems for different types of interactions and devices (web analytics focused on pages, mobile analytics focused on application interaction, social analytics focused on likes/tweets/retweet) won't generate...
During test crawls, you can find 302s, 404s, 500 errors (application errors), etc. You can click "Images", "Display Alt Attributes" to layer alt text on the screen for each image. Note, this will not check to see if the site is being formatted for...
Google has updated the mobile version of its Maps application, which will allow users to access the Street View function on iOS devices. Apple opted to remove the Google Maps application from iOS in favor of its own mapping application.
Some examples of “reminders” would be a sales event, a store opening, application deadlines, or even happy hour specials at a local pub. When someone clicks on the video thumbnail, the video expands to contain a larger portion of the screen.
Website/mobile users are task based (goal and explorer functions), while application users are goal focused. If you need to revamp large portions of your content for your mobile users, chances are the lack of screen space just highlighted an...
No server side redirection (faster) but for advanced mobile marketing, there may be a need to design with multiple screen sizes and orientations in mind. It’s critical to set clearly defined goals (examples: lead generation, application download...
Under the terms agreed by the companies, consumers will be given the opportunity to review an app's privacy policy before they download an app rather than after, and will be able to find the policy in a consistent location on the application...
With the inclusion of new “SideShows” into their application, Miso has put content that is synched with shows right into the TV watching experience on the second screen. Similar to GetGlue, IntoNow lets users check into the TV channels they’re...
Having one distinct mobile URL keeps your mobile optimization from interfering with your classic optimization (keeping the same experience on the small screen), and allows the GoogleBot Mobile to visit and index the mobile version for mobile...
Partnered with ThisMoment to host the custom Facebook application. Far less complex than a custom application and probably far more effective. Comparing the Facebook Page App against the official “America's Got Talent” Facebook Page App, will show...
Google Wallet is a mobile application for mobile devices running its Android operating system. For those concerned about security, the NFC antenna is only activated when your device's screen is powered on.
Also, it's search application debuted yesterday on Windows Phone 7 devices. Clicking on a section heading opens up that topic section on your screen. Google News for Mobile Google has announced updates to Google News for Android, iPhone, and Palm Pre.
How to shape strategies and tactics specific to fan engagement, application development/deployment, and advertising. Pre-roll and overlay ads now will be shown when you watch videos on YouTube Leanback, which lets you watch a playlist of selected...
So the answer is, yes, you can log someone's DMs by getting them to log-in to an application or website using the Twitter OAuth screen, but do you know how easy it is? How many times have you used this screen to log-in to some website or application?
At stake is the default Google search bar on the iPhone's Safari browser, as well as the default mapping application on the iPhone home screen. In Google's case, this could materialize through its iPhone search app or through direct navigation to...
Local Splash has a proprietary application that helps businesses get higher ranking in the map sections of Google, Yahoo and Bing. Pellman talked about many of ClickForensics new initiatives, including their new interface for their publisher and ad...
Many organizations are developing mobile versions of their Web site so mobile visitors can view their site content in a manner that's optimized for the smaller screen. Instead of printing a map, you can switch to a GPS-aware map application that...
