On the negative side, Google+ is a platform for content delivery more than a way to “business network. YouTube, as a Google product and video-serving platform, in itself is an opportunity for B2B social networking.
Most other major publishers don't have the level of science, investment, and platform engineering that we do," Burke said. Yahoo sold a similar large-scale ad unit to brands in the past, but it has refined the product as it works to improve and...
B2B Marketers Say Twitter is Now but Google+ Is the Future [Infographic] – Marketing PilgrimThe most popular platform among B2Bs? A few reports on mobile advertising and usage. Why 75 cents of every dollar spent on mobile advertising is spent on...
Mobile ad-buying platform Adfonic reports that tablets’ share of mobile ads served on its network climbed from 9 percent in Q2 2012 to 14 percent at the end of Q4 2012, with click-through rates surging in Style – TechCrunch
With the Microsoft/Yahoo alliance also came the affect that Yahoo's paid search platform would be used to power both Yahoo and Bing's paid results. On October 1, 2012, Yandex launched their own browser and mobile app to keep their position secure...
Developers can get people talking about their app with Facebook friends directly on their platform and increase engagement for the application. Integrating Facebook Connect to mobile applications is a key way of generating free advertising via the...
Merchants will be able to promote check-in deals on the platform when users search for local specials, employing the same algorithms currently used on the app's "Explore" tab. His role with the geo-social app may shed some light not only into why...
However, our ultimate intention is that users start to think about our platform as a means to build your own niche news feeds and alerts - to streamline the sharing of need to know information among teams.
Tech has exhausted the limits of the PC as a platform and the future will center on the mobile devices,” Google Chairman Eric Schmidt has predicted. Publicizing events, news, and promotions to the mobile market becomes increasingly important for...
In January, Naver replaced Overture’s CPC search platform with its subsidiary NBP (NHN Business Platform). Although Nate has Connect, Yiu said Naver’s Me2Day is a useful ad platform. On mobile handsets for example, Daum will be able to offer voice...
Mobile advertising is increasing in importance but is still a developing platform. Your company cannot afford to ignore the micro-blogging platform Twitter. Google Mobile Ads BlogGoogle has many useful blogs but this is a particularly useful one.
In the future, Google envisions "a single platform that enables seamless management of ads across desktop, video, mobile and tablets. Mobile Insights: Click-to-call proves a valuable addition to the advertising mix - Google Mobile Ads BlogGoogle...
Yahoo Buys Advertising Platform 5to1 - TechCrunch Better CTR on mobile search according to Efficient Frontier. CTR from mobile search is three times higher: study - Econsultancy Location-Based Marketing: The Convergance of Social and Mobile - ClickZ
After Delicious, YouTube Founders Acquire Business Intelligence Platform Tap11 - TechCrunch Search Industry News Mobile Search Mobile site optimization resources for download - Google Mobile Blog Share and personalize your Google Goggles experience...
Facebook promotes itself as an ad platform with Facebook Studio launch - The Next Web Apple iOS Platform Outreaches Android by 59 Percent in U.S. Search Industry News Mobile Search Try Bing mobile deals - Bing Search Blog
SearchIgnite, an online marketing platform technology company, has rebranded itself as IgnitionOne to coincide with the launch of it's new "digital marketing suite". AOL Video Ranked #2 Most-Trafficked Online Video Platform by comScore Video Metrix...
TubeMogul Relaunches As A Video Advertising Platform - TechCrunch comScore Releases March 2011 U.S. Baidu unveils job recruitment platform - The Next Web Search Industry News South Korea - Mobile Metrics Report - Google Mobile Ads Blog
Marin Software Raises $16 Million For Paid Search Management Platform - TechCrunch Baidu to launch revamped legal MP3 music platform, expects to lose half of its users - The Next Web Search Industry News
China's Baidu to shut e-commerce platform - Reuters Mobile Search Mo' better to also detect "mobile" user-agent - Google Webmaster Central Blog Stay connected to the market, wherever you are - Google Mobile Ads Blog
Making the most of the AdCenter platform - EfficientFrontier Mobile Search The Bing for Mobile Browse Experience Gets Even Better - Bing Search Blog Google Patent Shows Its Mobile-Payment Ambitions, but Raises Privacy Flags - BNET
