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  1. Organic Search Noticeably Absent From Google Analytics 2013 Summit

    The challenge is to capture data generated by a multi-device platform. Google Tag Manager (GTM) is designed to enable deployment of tags across all properties, takes care of tagging without editing HTML and including Google Tag Manager for Mobile...

  2. Welcome to AdWords Enhanced Campaigns: Top Tips From the Experts

    Although Google has been emphasizing today was a hard deadline, an Inside AdWords blog post reveals that the process is only beginning today: starting today, we will begin upgrading all remaining campaigns automatically, bringing everyone onto the...

  3. Weekly Rundown: Lost Google Image Search Traffic, Facebook Search Ads & More

    B2B Marketers Say Twitter is Now but Google+ Is the Future [Infographic] – Marketing PilgrimThe most popular platform among B2Bs? Making your mobile search faster – Google Inside Search BlogGoogle adds expandable sitelinks, or "quick links...

  4. Google Grants: An Introductory Search Advertising Guide for Nonprofits

    Google created the Grants program in 2003 to allow 501(c)(3) organizations (e.g.charitable health care centers, schools, etc.to advertise via the Google AdWords platform. Your ads can only appear on Google.com search (even though AdWords typically...

  5. Facebook Launches Premium, Mobile Ads; Offers; Real-Time Page Insights

    And mobile advertising has finally come to the eight-year-old digital giant, as a premium ad buy also renders in mobile users' new feeds if they or their friends have liked a brand. Menlo Park, CA-based Facebook also unveiled the newest version of...

  6. How Advanced Marketers Will Use Facebook in 2012

    CalmSea is a technology platform that enables you to create a conversion-based offer that can be accessed via a website, email, tweet, mobile device or Facebook page. Improved performance on your Facebook ads: Gives you insights to new interests...