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  1. The New Inbox: The Intersection of Email, Mobile & Social Marketing

    Your phone has a lot more things going on so that means your email has to be that much better today. Jenkins offered anecdotal evidence to support Adobe's findings by mentioning that in the previous 24 hours he hadn't made one phone call but was...

  2. Smartphone vs. Tablet Commerce: 3 Essential Behaviors You May Be Overlooking

    Nearly 50 percent of smartphone users leverage their device to look up a business locale or directions, and 20 percent look for a business phone number. One-third of tablet users do indeed look for information related to their location – be it...

  3. Location & Lifestyle Key Drivers for the Mobile Path to Purchase in UK, U.S.

    For example, up to 47 percent of UK searchers and up to 73 percent of U.S.mobile users look for a business’ phone number, which indicates high interest in location. Since local relevance is a high priority for mobile users in both geographies...