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  1. FTC Workshop 'Blurred Lines: Advertising or Content?' to Examine Native Ads

    The FTC has invited online publishers, advertisers, consumer advocates, academics and lawyers to better understand how sponsored content is presented to consumers online and in mobile apps. Less than four months later, it revealed a company-wide...

  2. 10 Missed Opportunities in Search Engine Marketing in Japan, Part 2

    This doesn't apply to Softbank Mobile, which will keep Yahoo mobile search and its mobile ad platform. Last month, we covered missed opportunities in Japan, including understanding the search engine market, mobile search, landing page design, paid...

  3. Hot Topics, Odd Stories at SES San Francisco and ClickZ Connected Marketing Week

    This one-day forum will examine the latest marketing strategies, including social media, mobile, and search marketing, for global markets with a special emphasis on the Asia-Pacific and Latin America.

  4. SES Latino -- Interview with Conference Chair Nacho Hernandez

    They also tend to more quickly adopt and converge on the newer online search technologies, such as social networking, video, even mobile. We report the top search marketing news daily at the Search Engine Watch Blog.

  5. 2007: A Search Odyssey? Keynote Conversation with Matt Cutts

    Sure, you can make all this effort to go after Web search and post your articles in Digg, Furl, and so on, but that doesn't look nearly as good on a mobile phone. We report the top search marketing news daily at the Search Engine Watch Blog.