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  1. SEO for Startups & New Businesses: An 11 Step Plan

    This means you need to make your content as locally relevant as possible and to make it work great on mobile devices (where a ton of local searching is done). Making your site responsive or at least mobile-friendly for the major screen sizes will...

  2. Google AdWords Adds Consumer Rating Annotations

    or 'Which mobile service provider do you use? AdWords said it only shows "your business’s highest survey ratings, emphasizing the areas where your customers notice you’re doing a great job," and that data gleaned from Google's Consumer Surveys...

  3. Responsive Design vs. Task-Oriented UX Design

    They may also be somewhat mobile, but pause to perform a task, such as taking inventory in a warehouse, reviewing a medical record at the bedside, etc. Oftentimes, designers employ a Mobile-First design approach to design the site so that it looks...

  4. How the Mobile Shift Will Affect Paid Search and Social Advertising Efforts

    Consider the Consumer When Developing a Mobile Paid Search Strategy The adoption of Internet-enabled mobile devices, both smartphones and tablets, has further cemented ours as a multi-device world. Mobile devices have taken a more central role in...