Last month we reviewed some of the latest trends of the TMPDirectionalMarketing/comScore Annual Local Search Study. Now in its 11th year, the only major Search Marketing Conference and Expo in the Midwest will be packed with 70+ sessions covering...
It's time for the release of TMPDirectionalMarketing & comScore's Annual Local Search Study results. Before we dive into the data, full disclosure: I preside over an interactive division at TMP. As consumers upgrade their existing devices, we...
TMPDirectionalMarketing (TMPDM) is the largest local search marketing agency, offering online, offline and mobilelocal advertising solutions to top national brands. Company: TMPDirectionalMarketing
Wave two of the TMPDirectionalMarketing/comScore Local Search Usage Study was released last week. Additionally, the TMPDM/comScore study found that 20 percent of consumers with standard cell phones and 60 percent of consumers with Web-enabled...
This is the topic of a recent survey conducted by TMPDirectionalMarketing. People searching for local businesses online has increased from 26% in 2007 to 30% in 2008.percent of those surveyed find Yellow Pages directories a valuable source for...
According to a study by comScore and TMPDirectionalMarketing (full disclosure, I'm employed by TMPDirectionalMarketing), the following types of media are used when consumers are looking for local business information:
Gregg Stewart, senior VP at TMPDirectionalMarketingLocal search is a good example: we have yet to address the myriad accuracy issues of the listing data that power most of the local and mobile search applications.
Gregg Stewart, senior VP at TMPDirectionalMarketing Alternately, AT&T will buy Yahoo to help bulk up its mobile and local/directory products. That MySpace will figure out how to get in the mobile game better