SEO News

Mobile Local Search Ad Harris Interactive

  1. Yahoo Rolls Out PPC Ads In Mobile Search Results

    Earlier this week mobile marketing firm Enpocket released the results of a study conducted by Harris Interactive with 1,200 mobile users in the U.S. In general response rates in mobile tend to be higher than online because of relevance and less ad...

  2. New 411 User Survey Points To Mobile Local Search Demand

    The company engaged Harris Interactive and surveyed 1,425 adult Americans about directory assistance usage. But the opposite is true of nascent "mobile local search," a set of half-baked tools and embryonic applications that seek to deliver local...