Why Mobile Search Is Irrelevant To B2B Marketing, Search Engine Land There's really one over-arching item – trademark usage in PPC advertising. Walton discusses trademark usage in PPC advertising, the Digital Millennium Copyright Act, and future...
Yahoo Brings Mobile OneSearch to Canada, EuropeYahoo today launched its OneSearch mobile search application in Canada and five countries in Europe Microsoft Buys Mobile Ad FirmMicrosoft has acquired Paris-based mobile ad network ScreenTonic, which...
The challenge here will be pushing out mobilelocal search applications given the fragmentation of mobile services, and the carrier control present in the US mobile market that makes it difficult for mobile search providers to get applications in...
Yahoo Launches Mobile Publishers Services Yahoo announced it will be offering advertising through its newly formed Mobile Publishers Services. Google Hires SideKick Team To Build GPhone The G Phone is coming and it needs a sidekick.Okay that...
Yellowpages.com Launches Text-based MobileLocal SearchYellowpages.com today announced text-based local search tool for mobile devices. Yahoo Launches Mobile Publishers ServicesYahoo is releasing some tools for publishers to submit their content to...
Forrester: Cautious Marketers Wait for Others to Take First Mobile Ad Steps, ClickZ Live Labs Unveils New Mobile Web Browser Technology, LiveSide Local Video Advertising on the MoveAt The Kelsey Group's Drilling Down on Local '07 conference, video...
Yahoo Increases Reach of OneSearchYahoo today made its OneSearch mobile search product available to all WAP-enabled devices, broadening the reach of the service to more mobile Web users. Innovectra Launches LeadStreamThe new local search product...
We could see this and other intersecting trends in '07 and as innovation continues throughout the media world, and adoption levels for many developing forms of media (online video, mobilelocal search, social search, etc.approach mainstream status.