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  1. How Vine Has Changed the Video Landscape in Just 12 Months

    In fact, according to a recent study from Cisco, two-thirds of the world's mobile data traffic is expected to come from video by 2017. And mobile video will increase 16-fold between 2012 and 2017. Video sharing on mobile is rocketing.

  2. Facebook Custom Audiences: 7 Strategies Marketers Can Start Using Today

    Using the inverse of the previous example, marketers can also retarget visitors who have come to their websites through a desktop device with a mobile-targeted ad. Custom Audiences allows marketers to retarget Facebook users who earlier visited...

  3. Matt Cutts on SEO, PageRank, Spam & the Future of Google Search at Pubcon Las Vegas

    If your site is slow on mobile phones, Google is less likely to rank it. Cutts was pretty clear that with the significant increase in mobile traffic, not having a mobile-friendly site will seriously impact the amount of mobile traffic Google will...

  4. Google '(Not Provided)' Keywords: 10 Ways to Get Organic Search Data

    What is Secure Search Google AdWords advertisers still have full access to the keywords on every ad click made on their ads. Particularly if you're looking to expand into new keyword areas, you can use the Google Ad Planner to determine search...

  5. FTC Giving Native Advertising a Closer Look

    Increasingly, advertisements that more closely resemble the content in which they are embedded are replacing banner advertisements – graphical images that typically are rectangular in shape – on publishers' websites and mobile applications.

  6. Visual PR Secrets: Content Power Tips and Social Publishing Trends

    Statistic after statistic show that whether it's a mobile device, app, search result, press release, tweet, update, blog post or publication article, nobody clicks on boring! The contrived billboard type Facebook posts and robotic Tweets may have...

  7. Welcome to AdWords Enhanced Campaigns: Top Tips From the Experts

    Although Google has been emphasizing today was a hard deadline, an Inside AdWords blog post reveals that the process is only beginning today: starting today, we will begin upgrading all remaining campaigns automatically, bringing everyone onto the...

  8. Reality Check: Google Isn't 'Killing' Organic Search

    You see an ad unit taking half the page, and then a Google owned Zagat listing. As a mobile user, do you really want to go to the restaurant's website first when you're doing a local search? In fact, according to the Mobile Path-to-Purchase study...