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  1. 60% of Consumers Use Mobile Exclusively to Make Purchase Decisions [Study]

    Up to 60 percent of consumers used mobile exclusively to make a purchase decision in the categories of telecom, restaurants, auto, and entertainment, according to the latest research from xAd and Telmetrics in the third annual Mobile Path-to...

  2. Responsive Design vs. Task-Oriented UX Design

    Users perform richer, complex reservation research tasks at a desktop, such as switching between looking up restaurants, entertainment venues, area maps, transportation options, etc. Oftentimes, designers employ a Mobile-First design approach to...

  3. YouTube May Launch a Commercial-Free Music Subscription Service by End of Year

    Billboard also reported that YouTube would already have all the licenses it needs for a service like this, including from Warner Music Group, Sony Music Entertainment and Universal Music Group. No doubt this new service will be primed for the...

  4. FTC Giving Native Advertising a Closer Look

    The Federal Trade Commission will host a workshop on December 4, 2013 in Washington, DC to examine the practice of blending advertisements with news, entertainment, and other content in digital media, referred to as "native advertising" or...

  5. 20:20 Vision: 20 Brands Share Insights on 20 Topics – Earned Media, Search & Social

    Video content drives conversions: Mass video consumption within the media and entertainment industry drives mobile conversions at a rate that exceeds desktop conversions: 1.6x. By 2016 we expect mobile to exceed desktop by 27.8 billion queries.