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Mobile Display Advertising

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  1. Search Ad Revenues Hit $18.4 Billion in 2013 [Report]

    Search accounted for more revenue than display and mobile combined in 2013, and that declines in the overall share is due "to growth in Mobile and Mobile Search, which is included in the Mobile category," according to the latest IAB Internet...

  2. Global Mobile Advertising Opportunities: Brazil. Russia, India & China

    The most common active mobile ads are mobile search ads (Baidu, Qihoo360) and display ads. The "discount ad" is one of the most effective display ads amongst the Chinese population. Global mobile advertising is projected to rise 37.4 percent in...

  3. How Video Site NDN is Driving 500 Million+ Video Views Per Month

    These feature responsive (mobile-friendly) design along with display opportunities for advertisers. These hosted experiences create more opportunities for our advertising partners and build on NDN's mission of removing cost for publishers, while...

  4. Unruly's Second Opinion on Top 10 Social Video Trends for 2014

    The Facebook offering is also part of a larger story – the move away from traditional display ad formats and into native, in-feed formats where the ads are delivered within the content stream and advertising is integrated more seamlessly into the...

  5. Top 10 Trends in Mobile Across Paid, Owned, Earned Media

    This move also opens up Twitter to more traditional “displayadvertising opportunities that I expect to come in 2014. The expansive growth of mobile traffic in 2013 has led to some major changes and opportunities in the mobile marketing space.

  6. Zuckerberg and ClickZ Live New York: There's a Keynote Combination

    This will include areas such as social media, display, mobile, email, video, digital TV advertising, and more. It's official: Zuckerberg Media chief executive Randi Zuckerberg will keynote ClickZ Live on April 1 in New York, for the inaugural...

  7. Matt Cutts on SEO, PageRank, Spam & the Future of Google Search at Pubcon Las Vegas

    If your phone doesn’t display Flash, Google will not show flash sites in your results. Rich snippets could get a revamp and they will dial back on the number of websites that will be able to display rich snippets.

  8. FTC Giving Native Advertising a Closer Look

    What business models support and facilitate the monetization and display of native or integrated advertisements? What is the origin and purpose of the wall between regular content and advertising, and what challenges do publishers face in...