Mobile devices account for 19 percent of all U.S.paid search clicks, but 14 percent of spending; in the UK, mobiles account for 28 percent of paid search clicks versus 25 percent of spend. In both the U.S.and UK, desktop devices, while accounting...
Full content is written with a desktop in mind, and just certain sections of that content are shown for mobile devices. Both FT and The Guardian saw more interest in arts and entertainment stories on tablets during the weekend, leading to a...
The emerging social media landscape and use of mobile devices had an undeniable impact on the outcome of the presidential election. Social media and mobile devices played significant roles in the campaign, which leveraged the fundamentals of...
Using natural-language algorithms and machine learning, the app condenses news articles into 400-character dispatches for consumption on mobile devices. We're thrilled to introduce this game-changing technology in our first mobile application...
Software must: be pre-approved by Google; offer one-click, complete uninstall; provide clear, full disclosure and transparency to people about what is being installed and what changes are being made to their devices; install itself on only one...
Increasingly, your audience is spending time interacting with your brand on mobile devices every year. Mobile App (Native): pages (screens), events, goals, ID-specific information, app versions, usage, crashes, devices and operating systems (OS...
Also the speed and processing power of mobile devices like smart phones and tablets also contributes. Data was represented in aggregate, but also by country, desktop vs.mobile and other factors. However, mobile page load speeds have decreased by 30...
Consistent design across desktop, tablets, and mobile devices. After implementing a design that works across devices, PLAs are now shown on everything from a Dell laptop to iPhones. While ongoing organic traffic mis-labeling due to mobile secured...
Mobile app creation forces marketers to understand the limitations of different platforms, devices, and tracking. The world of mobile apps is foreign territory to most online marketers. Optimizing mobile apps to be more easily discovered by users...
The new Mobile advertising format ($3.4 billion, 9 percent of revenues) basically lumps together any ads that appear on mobile devices (smartphones, feature phones, and tablets), including display, text messaging, search, and audio/video ads.
Conversions: In campaigns targeting all devices pre-enhanced features, the conversions for all mobile comprised 3 to 12 percent of the total account conversions, leaning heavily with tablets. The conversion numbers I observed from mobile devices...
Tablets had the lowest amount of invalid clicks, due to the higher degree of difficulty to hack these devices, as well as the improved ease of use (larger screens) vs.mobile. This is likely due to the lower amount of difficulty for hackers, and...
Video on Mobile Devices While most videos are consumed on PCs, views on mobile devices have tripled from 2011 to 2012. Unlike traditional online video, most authenticated video streams are viewed on mobile devices opposed to PCs.
The frequent use of Facebook and Twitter on mobile devices will lead the sector to over $2 billion in revenue by 2017, according to BIA/Kelsey. BIA/Kelsey projects that video and mobile social ads will be the prime motivators for the future growth.
Detect "mobile" devices. Photo Swipe image gallery for mobile and touch devices These tips, tools, and code tricks to enhance the mobile user experience and drive more conversions. With these tools, you can see how they're executing on mobile (e.g...
The study found that Facebook was second to only Google Maps as the place people go to conduct local searches on mobile devices. Social media management can be problematic for businesses of all sizes but is arguably most complicated for large multi...
Fairsearch's lead lawyer Thomas Vinje claimed that Google is using its mobile software as a "deceptive way to build advantages for key Google apps in 70 percent of the smartphones shipped today," adding that Android hardware makers have...
Google Places was recently replaced with Google+ Local – a merging of Places and Plus that serves up your Google+ Local listing in Search and Maps results on mobile devices and traditional browsers. With more than 1 billion smartphone users around...
Mobile ads: Focused toward mobile devices. App ads: You can promote your mobile applications by linking directly to the Google Play Store or Apple App Store. The Google Display Network is vast with abundant opportunity to generate great results.
Facebook Home, an app and series of core services integrated into select Android devices, will be preloaded on the HTC First, a new smartphone that AT Zuckerberg said. The Facebook phone has arrived, or will arrive on April 12, giving the social...
