SEO News

Mobile Campaign Google Advertising

RSS
  1. Facebook Custom Audiences: 7 Strategies Marketers Can Start Using Today

    Then, retarget the same users while they are "on the go" on their mobile devices with a geo-specific mobile campaign that will drive them into your brick-and-mortar store with the goal of conversion. Custom Audiences offers another viable solution...

  2. Global Mobile Advertising Opportunities: Brazil. Russia, India & China

    When delving into a mobile campaign in Brazil, take note that the leading operating system for smartphones is Android. Mobile SEO will grow due to 77 percent of smartphone users who utilize Google's Android to surf online (and you thought Google...

  3. WordStream Enhances AdWords Grader: New Benchmarks, Monthly Reports, Mobile PPC Scores

    In a demo of the tool, Kim showed an instance where 54 percent of the advertiser’s spend was on the mobile device, yet the campaign did not have call extensions, mobile-optimized ads or any other mobile feature that is available to advertisers in...

  4. Unruly's Second Opinion on Top 10 Social Video Trends for 2014

    I've visited the Churchill War Rooms in London and always thought that was the right kind of setting to wage a "marketing campaign. For brands that want to keep up with the speed of culture in the 21st century, operating a creative newsroom is one...

  5. 5 Social Media Advertising Trends to Watch for in 2014

    YouTube is already killing it with their video ad campaign product. From a mobile device the average user may never realize that the status update they just read and clicked on was actually an ad. The social media network saw changes across the...

  6. Learn With Google: 10 Mobile Marketing Tips from Googlers at #SESSF

    Marketers realize the potential; a joint study between Google and ClickZ late last year found that 48 percent of marketers plan to increase engagement in mobile advertising through 2013. Smartphone bid adjustments should be treated as an ongoing...

  7. 20:20 Vision: 20 Brands Share Insights on 20 Topics – Earned Media, Search & Social

    Organize the data you need to make decisions (in this order): the business, the site, the channel, the campaign. Only six of the Top 100 Fortune 500 companies meet Google mobile requirements. Ask yourself why do visitors (mobile and global) come to...