The mobile app for Twitter and ability to tweet 24/7, as many social media marketers do, is easy to do. A marketer can run a targeted ad by location, industry, title, company and other specific demographics.
Baidu now has 100 million daily mobilesearch users. Enhanced campaigns improvements for Google+ and mobile apps – Inside AdWordsEnhanced campaigns now automatically include social annotation (number of Google+ followers) "when they can improve ad...
Making your mobilesearch faster – Google Inside Search BlogGoogle adds expandable sitelinks, or "quick links" (essentially sitelinks within sitelinks), as well as an experimental blue "Quick view" badge that only works with Wikipedia pages.
IDC: For Mobile Advertising Networks, Era of Dominance Is Over – IDCMobile ads to hit $7 billion this year; $2.8 billion spent on mobilesearch ads (up from $1.6 billion in 2011) and Google dominates with $2.166 million in revenue; Facebook was...
After slamming Google AdWords for taking control away from customers, Bing says "…we do not believe bundling together mobile, desktop and tablet advertising in an opaque manner is in the best interest of our customer base or the industry at large.
Short industry-related articles and news information. Think about how Google Penguin has impacted SEO and how mobile and social continue to impact the customer experience online. Blog post development.
Black Friday Stats: Mobile Impresses While Social Depresses - Marketing Pilgrim Consumers are more connected than ever; they’re reading your blog, connecting with your brand on Facebook, following you on Twitter, checking out your online reviews.
Much like paid distribution press release services, PitchEngine’s free version publishes to search engines, social media news sites, mobile/tablet users and offers an email sharing feature. While news consumption continues its shift to search...
Integrating Facebook Connect to mobile applications is a key way of generating free advertising via the news feed. Peter van der Graaf shared some great tips on app store optimization with key recommendations for optimizing five important mobile...
Now, you know that millions of people are using mobile devices every day, but did you know that dozens are still using rotary phones? April Fools 2012: Exclusive Interview on Search Engine Industry Issues With Sloof Lirpa
Seek out mobile marketing industry statistics regarding popular devices and demographics to appropriately target your audience. I recently spoke at SES New York on best practices for mobile marketing with QR codes.
The redesign should be rolled out over the coming weeks but mobile web visitors, Twitter for iPhone users, and Twitter for Android users can see the change now. Twitter’s much-anticipated redesign launched last week, causing quite a bit of industry...
Google limits choice in the Android mobile operating system. In a blog post, "Blekko's not afraid of Google, why is Washington? The major networks aren't covering it live – we'll have to see how many minutes it gets in the news.
On mobile handsets for example, Daum will be able to offer voice, music, object, and barcode search. Naver is Korea’s biggest search site and a typical homepage is filled with news, information, and online shopping.
Mobile advertising is increasing in importance but is still a developing platform. Google Mobile Ads BlogGoogle has many useful blogs but this is a particularly useful one. While you have to pay for industry-specific insights and research, Hitwise...
Delivering Mobile Branding at Scale with DoubleClick Rich Media - Google Mobile Ads Blog DoubleClick can now serve rich media ad into AdMob. Newest Stats on MobileSearch - ClickZ Another one for the bookmarks.sets of mobile behavior stats put into...
Lawmakers Aim Mobile Privacy Push at Apple, Google - BloombergYour phone is not a phone. Mobile Launch a mobile business with The Guide to the App Galaxy - The Official Google BlogGoogle release guide to building a mobile app business and...
CTR from mobilesearch is three times higher: study - Econsultancy Better CTR on mobilesearch according to Efficient Frontier. Yahoo working with Microsoft to fix Yahoo Mail problems on Windows mobile devices.
Google Search app for iOS, now even faster and easier to use - Google MobileBlogMobile Here's a roundup of today's other searchnews and headlines from around the web. Google Commerce Search Arrives in Italy, Spain and the Netherlands - Google...
Google and Digitas collaborate to drive original mobile marketing insights and research - Google Mobile Ads Blog Marketers increase spending on local and mobilesearch: report - Econsultancy Mobile Steps for Building a Mobile Strategy - ClickZ