The Google+ Hangout real-time video application is another major bonus to Google+ as a B2B social network. On the negative side, Google+ is a platform for content delivery more than a way to “business network.
The company is bringing the platform to Apple's mobile operating system as a feature on the new version of Google's Search application for the iPhone and iPad. First launched as part of the Jelly Bean update, Google Now serves as the personal...
For example, are your users leaving product reviews, referring the application to others, etc. That said, Flurry excels in application engagement – you can define as many custom events as you need. This should come first before you decide which...
The workaround to pair an app install to an ad click is a brief redirect to Mobile Safari on application launch, which allows the cookie to be read. TRUSTed Mobile Ads platform is designed to allow users the ability to easily opt out of tracking.
Q: Where does a publisher who is considering the Google Catalog platform look to find out how many unique visits the Google Catalogs page is getting on desktops every month and/or how many mobile devices are accessing the Google Catalogs...
There is a Google Catalogs application for iOS and Android tablets. Now that Google Catalogs is integrated into Google Shopping, the catalog platform is more relevant than ever to merchants. A lot of publishers are making the mistake of simply...
Google has updated the mobile version of its Maps application, which will allow users to access the Street View function on iOS devices. Apple opted to remove the Google Maps application from iOS in favor of its own mapping application.
Unlike Google, Apple has total access to everything that happens within the confines of an application, which means there’s a boatload of data to determine user appreciation. Use conversion optimization techniques and push notifications to ensure...
To apply for the Conductor Foundation 2013 SEO grant, download the application form here and email the completed form to [email protected] Diana Boric, VP of Marketing and Communications at Housing Works, said of the grant, “With access to...
While the move will bring an end to the embedded YouTube player on iOS 6 devices, users who run iOS 5 and older versions of the platform will still be able to use the YouTube application. Earlier this year, the company unveiled a new Maps...
Website/mobile users are task based (goal and explorer functions), while application users are goal focused. Device and platform fragmentation are the new norm. Screen size, device type, browser etc.is accounted for by utilizing code that is not...
Apple is reportedly planning to bundle a new Maps application with the next version of its iOS mobile platform. The upcoming iOS 6 release will be headlined by the debut of Apple's own mapping application, replacing the Google Maps application...
Developers can get people talking about their app with Facebook friends directly on their platform and increase engagement for the application. Mobile PPC Peter van der Graaf shared some great tips on app store optimization with key recommendations...
The screenshot suggested the application would be locally installed and would support integration with other Google applications such as the Docs platform. The report suggested that the service would be accessible at drive.google.com and would also...
The company said the tool begins scanning as soon as the developer submits an application. Bouncer comes as Google is looking to counter negative reports about the security of its mobile platform. Google has shed new light on Bouncer, a security...
The service is able to deliver the news feeds as a web page, email message and mobile application. The Summify platform allows users to collect and summarize news items into a single visual feed. As hundreds of millions of people worldwide are...
The mobile app market is exploding in Japan and Korea, with “application usage” being the second most popular activity on mobile after search. With Naver in Korea, the search query volume of Naver Map, the premier map and local search platform has...
With that in mind we were confident that UK based application developers, Ultra Knowledge, could deliver on our business objectives. The latent ability for the Ultra Knowledge platform to trend all the content in our archive can be seen in the...
Google recently launched Google Body Browser, an interactive application that allows users to view the body in layered 3D. It transforms the body into a rich learning platform with medically guided search capabilities and links to relevant...
Google Wallet is a mobile application for mobile devices running its Android operating system. As part of the press event, Google claims they are willing to partner with every company that produces devices with NFC chips, regardless of platform.
