The feature will allow users who search for titles of mobile applications to see aggregated data taken from the app. Google has announced that its desktop and mobile search will now include data gathered from Android app activity.
There are a few studies that say people are spending a tremendous amount of time on their iPhones, tablets, Androids, etc.but they're spreading it out against the same number of applications – so new app comes in, old apps goes out, and they stop...
App ads: You can promote your mobile applications by linking directly to the Google Play Store or Apple App Store. Mobile ads: Focused toward mobile devices. The Google Display Network is vast with abundant opportunity to generate great results.
App rankings suffered as Google had some technical issues fetching iTunes pages. Google search has technical issues listing iTunes app pages – CNET Safari was first at 61.79 percent; the default Android browser came in second with 21.86 percent...
Due to privacy concerns, Apple depreciated access to UDID in applications, resulting in apps using UDID being rejected from the App Store. Cookies cannot be shared across apps or shared between a mobile app and the mobile web.
Facebook declared itself a 'mobile' company, and Amazon and Microsoft both made significant investments into mobile computing, we look forward to continued record-breaking adoption of smart devices and applications.
Acquiring downloads and installs of a mobile app isn't easy. Mobile app campaigns are bought similar to traditional online media campaigns. By partnering with one of the many mobile app advertising networks out there, you can have your app...
Those include deals, ticketing, loyalty, payments, and other mobile local search (and non-local) applications that haven't even been launched yet. This ties into Walgreens’ existing system of deal distribution and POS redemption in its own branded...
Brand Trust: Is the app released by a maker that has a trusted arsenal of popular/successful applications? Ways to Help Consumers Discover Your Mobile App For app developers, App Store optimization is an incredibly important yet frequently...
Because geotargeting for mobile means in some cases the device location is the source for the geolocation, it is now even possible to reach some mobile users while they are near your store and using an app.
The use of mobile applications to keep track of the Olympics is also huge, with the chief information officer of the London Organising Committee of the Olympics Games (LOCOG) revealing last week that its official results app had been downloaded...
With a number of clear app leaders and opportunities for branded content delivery alongside and within entertainment content via mobile and tablets, brands must develop a strategy that incorporates advertising and content in order to tie existing...
Google’s gTLD Applications Here are the names of all the contested gTLDs, followed by the total number of applicants in parenthesis: app (13) baby (5) blog (9) book (9) buy (5) cloud (7) corp (6) cpa (6) dds (2) dev (2) diy (2) docs (2) dog (3) dot...
In a blog post, Jonathan Alferness, Google director of product management, mobile, noted that along with enabling mobile app campaigns through the AdWords system, advertisers will also be able to target specific types of smartphone or tablet...
Kuo said people go to a search engine to find three basic categories of things: data, content, and applications. App Search Features in Baidu Cloud include intelligent search, specialized Baidu applications and personalized location-based services.
This app is super lightweight, but being able to see your brand boards and know if there’s anything going on is a good thing to check up on. Instagram is definitely one of the best photo-sharing applications out there and brands are quickly taking...
Moog Music is offering their Animoog app, the “first professional synth designed for iPhone 4, 4S and the 4th Generation iPod Touch,” for $0.99 until May 29 in honor of their founder’s birthday. At the time, he was preparing applications for...
Facebook has unveiled plans for its App Center service, which will allow developers to offer their applications to users as both free and paid applications on the iOS and Android mobile platforms, as well as desktop- and web-based applications.
If we offered a mobile app designed to enhance your in-store experience, would you download it? And you don’t have to stop there: this type of research methodology can also be used for applications like sales, customer service, and product...
Mobile marketing is becoming more competitive and to increase app visibility, brands with a mobile strategy should strongly consider implementing optimization strategies for ranking and maintaining a user-base through social media.
