With more than 100 million monthly unique visitors to the site (both on desktop and mobile), it's a great place to gain visibility for your company and create a place for reviews, ratings, and even some social engagement.
Users can also rate places they checked into by using Nearby in their Facebook mobile app (now called "Local Search" on iOS). Everyone using Facebook's mobile app has a mechanism for researching and checking into a place called Local Search (on iOS...
Fifty percent of respondents said they use their mobile devices to start the search process; 46 percent use mobile exclusivelywhen performing research online. Bill Dinan, president of Telmetrics, says mobile devices are often a staple in any online...
Making your mobile search faster – Google Inside Search BlogGoogle adds expandable sitelinks, or "quick links" (essentially sitelinks within sitelinks), as well as an experimental blue "Quick view" badge that only works with Wikipedia pages.
IDC: For Mobile Advertising Networks, Era of Dominance Is Over – IDCMobile ads to hit $7 billion this year; $2.8 billion spent on mobile search ads (up from $1.6 billion in 2011) and Google dominates with $2.166 million in revenue; Facebook was...
Google Places was recently replaced with Google+ Local – a merging of Places and Plus that serves up your Google+ Local listing in Search and Maps results on mobile devices and traditional browsers. The forward path of mobile search, increased...
Marketing and advertising professionals all converged on the Big Apple last week for SES New York, the ultimate conference to get educated on the latest strategies and tactics for SEO, PPC, social, link building, analytics, mobile, local, video...
Social TV: How Marketers Can Reach and Engage Audiences by Connecting Television to the Web, Social Media, and Mobile (Day 1) The New Inbox: The Intersection of Email, Mobile and Social Marketing Facebook Graph Search and its Impact on Reputation...
Domestically, mobile search may not be a significant enough market to warrant investment, but if you’re expanding to India you had better consider mobile phones in your program. Is the official language of a country its dominant language in search?
From March 25 to 28, SES New York will get you up to date on all the latest developments in search engine optimization, pay-per-click advertising, social media marketing, analytics, video marketing, mobile marketing, local search, and much more.
Mobile For instance, does the search engine present universal, local, news or other non-traditional results? Although (unfortunately for SEO) SERP display is dependent on search engine whim, we can affect - at least in today's SERP - some of these...
Enhanced Campaigns are a game changer because they make it much easier for small, local businesses to get ROI from mobile search ads – these are the types of businesses that stand to gain the most from mobile search, but (due to time and budget...
Search engines make it easy to find information such as phone numbers and directions to local businesses on mobile devices. So, even if you do not target a local customer base specifically, mobile search provides an excellent opportunity to get in...
This should help to assign true value to your mobile campaigns. You Can't Have a Mobile-Only Campaign Marking an ad as "mobile preferred" gives Google some flexibility to judge which ads are more appropriate based on the user's situation.
Well, here are seven tips to guide you through the app-and-mobile storm on the horizon to the sunny shores of post-search nirvana. Make it your job as a post-search guy to not only rock the traditional side of SEO but to also get your business...
Likewise, you can expect an action packed year at the intersection of mobile, local and search. This will be a clear competitor to Google+ Local, Yelp, and other leaders in mobile local search. Whether or not these items will be the source of...
Mobile Search This increase in mobile searches also means that site owners need to ensure that their site is served up well on mobile devices like having one site for desktop and other for mobile device.
But with the increase in mobile usage, Google may revive tags or a similar offering as a way to enhance the searcher’s experience and highlight participating businesses. More realistically, Google might implement a paid model for geo-targeted...
The growth in mobile and the continuation of localization of search results will put pressure on financial services firms to put a more finite value on offline conversion metrics. Growth of the Mobile Divide
Most Commented: #Winner Search & Mobile Marketing Trends: SEO Apocalypse 2012 by Michael Martin Mobile Most Read: #Winner Mobile Landing Page Optimization by Angie Schotmuller Most Liked: #Winner 72% of Consumers Want Mobile-Friendly Sites: Google...
