Mobile is movin’ on up as a preferred device for consumers to perform research on and purchase with in the U.S. This, according to findings in the 2013 Mobile Path-to-Purchase study by Telmetrics and xAd.
Your recommendations have been made, you've put together a full raft of necessary and valuable modifications that need to be made to get the site upwardly mobile as soon as possible. Then the daftest most inane negative response leaves their mouth...
Google has announced that its desktop and mobile search will now include data gathered from Android app activity. The feature will allow users who search for titles of mobile applications to see aggregated data taken from the app.
As part of the Google team, this continues to be our focus, but we want to best serve mobile and desktop publishers moving forward," reads the note. Google will close the Meebo toolbar on June 6 and hopes that users will switch to Google+ and its...
The company is bringing the platform to Apple's mobile operating system as a feature on the new version of Google's Search application for the iPhone and iPad. Google has launched its Now predictive search platform for Apple's iOS.
Presentations of case studies and best practices will provide details of how to integrate a variety of channels – including social, local, mobile, analytics, and others – in order to engage and acquire new customers.
MOBILE Bing is retiring features: "creating deals, coupons, QR codes and mobile sites as well as removing the ability to create and print collateral for your business. Enhanced campaigns improvements for Google+ and mobile apps – Inside...
It seems that many search marketers have not caught up to the mobile revolution, however. Mobile devices account for 19 percent of all U.S.paid search clicks, but 14 percent of spending; in the UK, mobiles account for 28 percent of paid search...
Google later added Instant Previews to mobile, and video. Google Instant Previews, which gave searchers a sneak peek of a website by hovering over a magnifying glass icon, has been removed due to low usage.
I suggest reviewing the video, image, and mobile sitemap extensions section. But what does Google have to offer on the subject? Find out in this collection of tips, guides, resources, and tutorials straight from Google.
While general trends prepare companies for what's on the horizon, mobile content strategy should be based off of current user patterns. The Guardian delivers specialized content to their mobile site, but that content is the same for tablet and...
As we've previously reported, Google has committed to proposed clearer labeling for desktop and mobile search results so users can more easily figure out products that belong to Google. On searches that trigger Google local results, Google will...
Mobile optimization: Going hand in hand with local, optimized mobile landing pages are no longer optional. Opportunities from content marketing to GPS, local, and mobile optimization beckon and promise high ROI for brands.
The emerging social media landscape and use of mobile devices had an undeniable impact on the outcome of the presidential election. Social media and mobile devices played significant roles in the campaign, which leveraged the fundamentals of...
While marketers continue to covet U.S.mobile users for their wallet share, many North American local search companies are now pursuing the lucrative UK mobile consumer audience as well. Mobile advertisers spend more per UK mobile consumer than...
Using natural-language algorithms and machine learning, the app condenses news articles into 400-character dispatches for consumption on mobile devices. We're thrilled to introduce this game-changing technology in our first mobile application...
The State of Mobile Advertising, Q1 2013 – Opera MOBILE A few reports on mobile advertising and usage. Why 75 cents of every dollar spent on mobile advertising is spent on iPhone and iPad (Mopub) – VentureBeat iPad Still Dominates Tablet Ads With...
Increasingly, your audience is spending time interacting with your brand on mobile devices every year. And hopefully your company has at least started to build out a mobile strategy to provide a better experience for your users.
They have the opposite problem of Google: Thousands of "feet on the street" reps to get their arms around SMBs; but not always the same product focus or swiftness to innovate local and mobile products.
Google's chief financial officer also said that mobile will continue to be a major growth business for Google going forward. The search giant reported revenues of over $13 billion for Q1 2013. As revenues rise year-over-year, company CEO Larry Page...
