Targeting misspelled keywords has long been a strategy in search engine optimization and pay-per-click advertising in order to capture traffic that while it might not have as many impressions, it can be often cheaper than the correctly spelled...
Jim Kleban, Bing R with help from a quick peek at Bing query logs – provides better context that the misspelled word might actually be nicotine. But spelling correction doesn't stop with misspelled words.
Tag all misspelled keywords as not eligible for DKI. Misspelled keywords should not be used in ads that utilize DKI. Google updated its AdWords policies last week. One of these policies refers to the use of dynamic keyword insertion (DKI) in paid...
My misspelling revealed a lot of misspelled ads. Last week SEMrush announced the release of a new Facebook PPC reporting tool. The tool offers competitive intelligence on ads running on Facebook by domain, keyword, and also top ads on Facebook.
The data expresses evidence that some people misspelled the names of presidential candidates, and that we're more intrigued by the personal lives of the contenders rather than how they are going to run the country as our all-important leader.
Spelling corrections: Twitter will automatically show results for the intended query when it is misspelled. Twitter has introduced two new search functions that should help improve the user experience: AutoComplete and the ability to filter results...
Now, do keep in mind that Google is generally strict about misspellings, but does allow some leeway for commonly misspelled words and phrases. They say mediocrity comes from the perfect implementation of traditional wisdom.
Misspelled keywords can help to find pockets of opportunity in a saturated market and a potential advantage over competition. Insight into what people are searching for in popular search engines is the cornerstone to a successful search engine...
Quantify the problem by finding if there are any results for [business name+area code+misspelled town] The answer to this question depends on how you define “value”. There’s still a general place for marketing your online business on good quality...
Also, I should note in my initial request to him I actually misspelled his name. Ken McGaffin, CMO of the keyword tool Wordtracker, is one of the handful of link builders I studied obsessively in 2007 as I became a contractor and went on to form a...
It will even put up locations near your location with the same name in case you have misspelled anything or there is another city close to it with the same name. The Locations Targeting interface is getting a makeover in AdWords.
The best example for this is if someone links to a misspelled URL. One of the biggest benefits to creating your small business website on WordPress is that the system is easily expanded using the WordPress plugin system.
Giving consumers the authority to modify NAP information can harm a business’ online reputation if the business name is misspelled, the address is incorrect or the phone number is off by one digit. Although crowdsourcing local business content...
If you misspelled something you were screwed. Sometimes the news is slow, and sometimes it comes in an avalanche. This past week or so has seen a whole lot of new and interesting things happen in relation to Second Life.
But for misspelled keywords, Naver does offer a "Did you mean .system similar to Google's. This 12-year-old Korean search engine and portal dominates the pocketbooks of advertisers, having taken in a whopping $679 million in ad sales in 2010, or 72...
Google could now view these errors as a "deliberate" attempt to game Google and rank for misspelled words in addition to being a signal of low quality. It's now been more than a month since Google's Panda update rolled out in the U.S.
Link Building Via Misspelled - Explicitly Me Here's a recap of this week's columns and news stories for the week of Feb.to 26, as reported by Search Engine Watch, as well as search news and tips from around the web.
Plurals and misspellings: Remember that the engines consider vacation rental, vacation rentals, and vacation rntals (misspelled) as three distinct search terms. You can save tens of thousands of dollars in a single month (without losing volume) by...
For example, in (Espresso Beans) "espressobohnen" could be written as a broken compound such as "espresso bohnen" or (Coffee) "kaffee" misspelled "Kaffe. Such is the case with my German search marketing tips -- I started with the strategic in part...
If your AdGroup contains misspelled keywords (or even variations that aren't "brand friendly") you run the risk of having these typos appear in your keyword insert ads. Yahoo's departure from the world of paid search advertising is a game-changing...
