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Misspelled

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  1. Google AdWords Policies Crack Down on the Use of DKI & ‘Buy’ in Ads

    Tag all misspelled keywords as not eligible for DKI. Misspelled keywords should not be used in ads that utilize DKI. Google updated its AdWords policies last week. One of these policies refers to the use of dynamic keyword insertion (DKI) in paid...

  2. New Competitive Facebook Reporting Tool Available

    My misspelling revealed a lot of misspelled ads. Last week SEMrush announced the release of a new Facebook PPC reporting tool. The tool offers competitive intelligence on ads running on Facebook by domain, keyword, and also top ads on Facebook.

  3. Obama vs. Romney: Search for Next President Reveals Astonishing Facts

    The data expresses evidence that some people misspelled the names of presidential candidates, and that we're more intrigued by the personal lives of the contenders rather than how they are going to run the country as our all-important leader.

  4. Twitter Upgrades Search With Autocomplete, ‘People You Follow’ Results

    Spelling corrections: Twitter will automatically show results for the intended query when it is misspelled. Twitter has introduced two new search functions that should help improve the user experience: AutoComplete and the ability to filter results...

  5. Paid & Subscription-Based Keyword Research Tools

    Misspelled keywords can help to find pockets of opportunity in a saturated market and a potential advantage over competition. Insight into what people are searching for in popular search engines is the cornerstone to a successful search engine...

  6. Take Care with UK Local – A Data Flaw in Directory Sources

    Quantify the problem by finding if there are any results for [business name+area code+misspelled town] The answer to this question depends on how you define “value”. There’s still a general place for marketing your online business on good quality...

  7. Business Listings: What’s the Crowd Appeal?

    Giving consumers the authority to modify NAP information can harm a business’ online reputation if the business name is misspelled, the address is incorrect or the phone number is off by one digit. Although crowdsourcing local business content...

  8. Search Marketing Guide to Naver, Korea's Most Popular Search Engine

    But for misspelled keywords, Naver does offer a "Did you mean .system similar to Google's. This 12-year-old Korean search engine and portal dominates the pocketbooks of advertisers, having taken in a whopping $679 million in ad sales in 2010, or 72...