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Mission Statement

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  1. Google, Europe Near Antitrust Deal, Really This Time?

    My mission is to protect competition to the benefit of consumers, not competitors," said European Commission VP in charge of competition policy Joaquín Almunia. Google said in a statement: Google has offered further concessions to address the...

  2. 3 Essential Qualities of Enterprise Search Marketers

    Even a simple email message should have an introduction that clearly states the primary mission of why the message is important to its readers. There should be an introduction that includes a statement about the purpose of the deliverable.

  3. Why Your Organization Needs a Culture of Testing & How to Make it Happen

    Making this part of your mission statement – something that you and everyone on your team are committed to (this one is most important). One of the toughest things many search marketers face is creating a culture of testing in their organization.