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  1. Gamification in Marketing: Lessons from the Khan Academy Website

    Basically, Khan Academy’s math program is a video game, where the content happens to be solutions to equations. You can ask for a hint (that resets your streak) or watch the video that covers the topic you’re practicing (no penalty for that).

  2. AOL Climbs into 2nd Place in Online Video Content Ranking with 71 Million Viewers

    In August 2012, video ads accounted for 20.1 percent of all videos viewed and 1.4 percent of all minutes spent viewing video online. In August 2013, video ads accounted for 32.7 percent of all videos viewed and 3.4 percent of all minutes spent...

  3. Does Latest comScore Data Indicate Online Video Viewing Is Moving Sideways?

    Then, and only then, will we know if online video viewing has hit a wall, or if we’ve merely entered a new era where the market moves sideways. Time spent watching video ads totaled 3.5 billion minutes, with BrightRoll Video Network delivering the...

  4. YouTube Investment in VEVO Would Strengthen its Top Position in Online Video Rankings

    Google sites, driven primarily by video viewing at YouTube, ranked as the top online video content property that month with 153 million unique viewers, followed by Facebook with 58.8 million, VEVO with 51.6 million, NDN with 49.9 million and Yahoo...

  5. AOL Puts Entire Original Video Library on 22 Monetized YouTube Channels

    According to comScore, Google sites, driven primarily by video viewing at YouTube.com, had 150,198,000 total unique viewers in August, who watched 13,772,310,000 videos for 443.4 minutes per viewer. He said, “Our entire original video content...

  6. comScore: Online Video Content Reaches Record 188 Million U.S. Viewers

    Video ads accounted for 20.1 percent of all videos viewed and 1.4 percent of all minutes spent viewing video online. Google sites, driven primarily by video viewing at YouTube, ranked as the top online video content property in August with 150.2...