SEO News

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  1. The Perennial SEO Audit – Creating an Effective Framework for Keeping Your Campaign Running at Peak Performance

    The number of home page links vs.deep links minutes Every Week - Total Time 15 Minutes: Check on page load time for a few key pages to see if the site could benefit from any coding optimizations to make it faster.minutes

  2. 3 Steps to Create Buyer Personas & Buyer Journeys to Kick-Start Your Content Strategy

    Typically, 10-15 minutes should suffice for each interview. It's not enough to have killer content anymore; you have to know how your audience will absorb that content. Creating killer content won't do you any good if it's not something your users...

  3. Conquering Content Marketing, Step 2: The Content (and Plot) Develops

    Thirty minutes later Lisa's phone started to vibrate. Do you have a few minutes? Earlier that day, Don asked Lisa to develop a content marketing strategy that would help British Outfitters penetrate the highly competitive U.S.teen fashion market.

  4. How to Implement Adjusted Bounce Rate (ABR) via Google Tag Manager [Tutorial]

    Many marketers mistakenly believe they will upgrade to GTM in minutes by just adding a container script to their site's template. For example, if someone visits your page from Google, spends 10 minutes reading an article and heads back to the...

  5. Learn With Google: 10 Mobile Marketing Tips from Googlers at #SESSF

    The average smartphone user spends 667 minutes per month using apps. Yet for every 1.5 hours spent on a mobile device, consumers only spend 5 minutes in search. Yet marketers struggle to pull together a holistic view of a consumer who may connect...